Digital Marketing Analyst developing and implementing strategic marketing plans for Ecommerce success. Collaborating with various teams for execution and reporting to the Digital Marketing Manager.
About the role
- Digital Product Manager for PNC's Digital Marketing organization managing localization efforts and performance metrics. Responsible for supporting translation and improving digital content across various platforms.
Responsibilities
- Manage relationships as the primary daily contact person/traffic manager for Digital localization services
- Work as the traffic manager between the teams managing English content for PNC.com, WBA, and Mobile (designers, producers, developers, testing), PNC Language Services, and multiple vendors.
- Work directly in Adobe Experience Manager and with TransPerfect to resolve localization issues
- Provide hands-on management during analysis, design, development, testing, implementation, and post implementation phases of Spanish content
- Support the translation team by resolving questions and issues related to: source materials, target-language issues, Digital translation tools, and any other issues impacting successful on-time delivery of projects
- Build and improve the tracking system in collaboration with Digital Data Science & Analytics - for recording metrics to ensure and prove that the performance of our services, to ensure quality and timeliness of localization services
- Develop new performance metrics: help identify strengths and weaknesses of the current translation processes by measuring key production factors
- Own and manage the LTP Product backlog and work with BSAs, Scrum Masters, and POs to implement stories and changes to Localization product set across 7+ applications
Requirements
- 3+ years of experience with agile team methodologies like SCRUM or Safe agile methodologies.
- Experience with Adobe Experience Manager, Java script, HTML, CSS, Angular, React, or other front end development frameworks.
- Experience with language translation capabilities would be a plus
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 9 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
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