Performance Marketing Manager focusing on Creative Engineering for a pioneering cat food brand. Collaborating closely with the Founder & CMO to create impactful advertising creatives in a hybrid work environment.
About the role
- Performance Marketing Manager optimizing Meta, Google, and YouTube ads for Phira Ventures' brands. Analyzing performance data while collaborating with marketing teams in a hybrid work environment.
Responsibilities
- Manage and optimise Meta, Google, and YouTube ads across a portfolio of brands.
- Be part of the broader marketing planning across our portfolio companies. That includes shaping promotion calendars, pressure-testing offers and product positioning, supporting other marketing channels when needed, and giving the content and design team clear, data-backed input to improve websites and landing pages based on what you’re learning from paid acquisition.
- Go deep in the numbers daily: performance breakdowns, funnel metrics, attribution, efficiency, marginal gains. You’ll dive deep into performance data, spot patterns others miss, and optimise relentlessly.
- Optimise our ad assets and campaigns aggressively and systematically, down to the last decimal.
- Build (with us) a rigorous, repeatable testing system based on clear hypotheses, clean test design, disciplined measurement, and fast iteration cycles.
- Work closely with our marketing team and in-house creatives. You’ll drive which assets get tested next and keep the feedback loop tight.
- Maintain clean tracking and reporting (we use Triple Whale, Shopify, GA4, GTM, and platform analytics).
Requirements
- Highly analytical mindset — you enjoy working with numbers every day.
- Extreme attention to detail and high standards for precision.
- Solid understanding of the customer acquisition funnel end-to-end.
- Fluency in English.
- Based in (or willing to relocate to) Lisbon and able to work 4 days/week from the office.
- High ownership and a bias for action (you don’t wait to be told what to do next).
Benefits
- High variety, high learning: you’ll work across multiple brands, industries, and audiences.
- Ownership from day one: direct line to founders, meaningful responsibility, and ownership of ~€100k/month ad spend.
- World-class team: Work with our international team representing 14 nationalities.
- Employee-equity program: Eligibility for our equity program 6-12 months after joining, on top of a competitive salary.
- Tax support: the company covers accountant fees, filing tax returns, and related services.
- Pet-friendly office (yes, we have an office dog).
- Free access to the world-class products & services we build at Phira.
- Exciting team events like sunset sailing, ceramics classes, Mexican cooking workshop, etc.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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