Senior Digital Analyst managing end - to - end paid campaigns at a global brand performance agency. Collaborating with teams to optimize across multiple channels like social, search, and display.
About the role
- Werkstudent/in Google Ads responsible for building and optimizing campaigns in Köln. Analyzing KPIs and maximizing return on investment for client campaigns.
Responsibilities
- High-performing campaigns: You build Google Ads campaigns, optimize them and scale what works – Search, Shopping, Display and YouTube
- Data-driven decisions: You analyze KPIs, identify patterns and derive concrete actions – not reporting for reporting's sake
- Budgets that work: You ensure every euro invested delivers the maximum return
- Systematic strategy: Every optimization follows our proven methodology and our principles of success
- Questioning and improving campaign approaches by actively contributing ideas and suggestions for improvement
Requirements
- You already have initial hands-on experience with Google Ads – for example through an internship, a working-student position or a personal project
- Analytical thinking and a genuine interest in understanding why numbers move
- You work in a structured way and can keep track of multiple tasks at once
- Bonus: First exposure to Google Analytics, Google Tag Manager or Google Merchant Center – not required
- Fluent German, both written and spoken
Benefits
- Hybrid work in a modern office in the heart of Cologne
- We provide a MacBook and the best possible work equipment
- Support from an open-minded, motivated and young team. Fun and great team events are guaranteed! 🏓🥂✨
- A membership in Urban Sports Club to support your work–life balance. 👟
- Real responsibility and direct influence on company success
- Attractive, performance-based compensation
- Exciting projects with well-known brands
- Family-like working environment with flat hierarchies
- Space for your creative ideas and personal development
- If you have a dog, you are welcome to bring it to the office
Job title
Job type
Experience level
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Degree requirement
No Education Requirement
Location requirements
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