Director of Marketing Innovation driving AI transformation in marketing at Pfizer. Leading tech development and marketing strategy with a focus on cross-functional collaboration.
Responsibilities
As part of the International Go to Market Excellence team, help shape an exciting new era of marketing at Pfizer.
Review, prioritize, test and pilot AI technology use cases within the Marketing domain.
Manage and prioritize the development of marketing-related technology use cases as part of the AI Marketing ecosystem.
Partner closely with various teams to align on the proposed roadmap and implementation programmes for marketing.
Ensure connectivity with foundational capabilities, driving integration and synergy across these initiatives.
Work closely with the International AI Transformation Committee to support transformation priorities.
Requirements
Proven expertise in leading large-scale program delivery and solution implementation within Marketing or similar enablement domains.
Strong cross-functional collaboration and stakeholder management skills, enabling seamless connection across Commercial, Digital, and in-market teams.
Demonstrated ability to deliver and scale solutions, ensuring operational readiness and measurable business impact across markets.
Solid understanding of change management principles to drive adoption of new tools and data-driven ways of working.
Bachelor’s degree in Business, Marketing, Engineering, Sciences, or related field (Master’s preferred).
Extensive experience in program delivery, technology solutions deployment, or transformation roles.
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