Hybrid Marketing Coordinator, Visual Merchandising – Products

Posted 1 hour ago

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About the role

  • Ensure excellence in the execution of Petz's Visual Merchandising strategies by leading projects that reinforce brand positioning, strengthen customer engagement, and drive commercial performance. Additionally, work strategically on the go-to-market for private-label products, ensuring differentiated communication and an integrated in-store shopping experience;
  • Lead a team of 3 Marketing / Visual Merchandising Analysts, ensuring technical development, strategic alignment, and efficient delivery execution;
  • Plan, monitor, and guide the team in implementing the visual communication guide for new store openings, ensuring consistency with Petz's branding and commercial calendar;
  • Lead store retrofit projects, promoting visual communication updates and continuous improvement of the customer experience;
  • Manage and execute commercial and seasonal campaigns, translating marketing strategies into attractive and effective visual activations at the point of sale (POS);
  • Monitor performance indicators related to Visual Merchandising execution and sales impact;
  • Ensure uniformity and timely updates of visual communication across the store network, aligned with the Petz brand identity;
  • Collaborate closely with Operations, Commercial, Expansion, and Private Label teams to ensure synergy between strategy, execution, and customer experience.

Requirements

  • Bachelor's degree in Marketing, Design, Communications, Advertising, or related fields.
  • Proven experience in team coordination and project management of Visual Merchandising within medium- to large-scale retail chains is preferred.
  • Availability to work in a hybrid model from our office in São Paulo, SP;
  • Experience with product launches (go-to-market) and/or private-label brand communication is a strong plus.
  • Knowledge of project management, presentation, and visual design tools (Excel, PowerPoint, Illustrator, etc.).

Benefits

  • Medical insurance
  • Dental insurance
  • Profit-sharing (PLR)
  • Petz Discount Club
  • Pharmacy partnership (Vidalink)
  • Birthday day off
  • Clubz Petz Diamond
  • Internal training for pet groomers
  • GymPass or TotalPass
  • Indica Petz (employee referral program)
  • PETernity leave
  • Movimenta Petz (wellness program)
  • Partnership with SESC
  • Life insurance
  • UniPetz
  • Meal voucher or food allowance
  • Transportation voucher

Job title

Marketing Coordinator, Visual Merchandising – Products

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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