Marketing Associate at EY supporting digital activation and media campaigns for the Health and Life Sciences sector. Focusing on content management, paid media, and ROI tracking across various channels.
About the role
- Marketing Analyst focusing on market trends and donor demographics to drive business performance at Grifols, a leader in healthcare solutions. Manage research and strategic recommendations to support operations.
Responsibilities
- Analyze market trends and donor demographics, providing actionable insights to drive business performance.
- Manage primary and secondary market research, overseeing vendor relationships, and delivering strategic recommendations.
- Focus on targeting and growing a loyal donor base in key markets.
- Coordinate the compilation and analysis of quantitative field data including donor population data in partnership with Corp Finance.
- Provide market trend updates to Biomat USA leadership, including insights on donor population segments, demographics, and opportunities based on market research, publications, and external data.
Requirements
- Bachelor’s degree in economics, Life Science, Engineering, Statistics, or similar background with specialization in Data Analytics.
- Good knowledge of Excel, SQL, Power Query, PowerBI.
- Minimum of 5 years’ marketing and/or marketing research experience in US or international, experience in healthcare and/or the pharmaceutical industry is a plus.
Benefits
- Hybrid – Based in our RTP office
- Competitive salary
- Opportunities for professional development
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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