Manager of Integrated Marketing working within CBS Stations’ Sales Marketing team. Supporting integrated marketing strategies and client engagement efforts for unique sponsorship opportunities.
Responsibilities
Assist in the planning, coordination, and execution of integrated marketing campaigns
Collaborate with the Director and marketing team to contribute innovative ideas
Support client engagement efforts by assisting in building and maintaining relationships
Help oversee the day-to-day management of marketing campaigns
Work closely with the marketing team, Local Ad Sales teams, and Television stations
Contribute to creative content review and provide feedback
Assist in monitoring campaign performance and preparing reports
Stay updated with industry trends, competitor activities, and marketing opportunities
Requirements
Minimum of 3-5 years of experience in marketing, advertising, or related roles
Strong team player with impressive interpersonal and communication skills
Basic knowledge of integrated marketing strategies, advertising, and sponsorships
Customer-centric mindset
Exemplary organizational and project management skills
Basic data analysis skills
Ability to contribute creative ideas and concepts to enhance marketing campaigns
Ability to thrive in a fast-paced and dynamic environment
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