Senior Business Analyst at PagBank optimizing business indicators and enhancing customer journeys. Collaborating with technology teams to drive growth marketing initiatives.
Responsibilities
Prepare, propose, and conduct analyses and tests to optimize the metrics that guide operations.
Generate and implement growth and monetization levers across customer journeys in marketing campaigns and in product, operations, and channels processes.
Lead workstreams in collaboration with peer teams with a focus on results.
Manage the funnel.
Requirements
Bachelor's degree in Business Administration, Advertising and Marketing, Economics, Engineering, or related fields.
Experience as a PO or PM (agile methods, growth, etc.) with a focus on improving business metrics.
Experience in Analytics for diagnosis and decision-making.
Experience creating and optimizing customer journeys in collaboration with Technology teams.
Experience optimizing funnels, growth marketing, and process improvement.
Knowledge of UX/CX.
Knowledge of bots or AI.
Benefits
Meal and/or food allowance.
Health and dental insurance.
Life insurance.
Partnerships with TotalPass and ZenKlub.
Extended maternity and paternity leave.
Childcare assistance.
Up to 50% discounts on postgraduate and MBA programs from major institutions such as FIA, FAAP, and PUCRS.
No dress code: what matters is that you wear what makes you comfortable.
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