Senior Product Marketing Manager specializing in go-to-market launches for Outreach's AI Revenue Workflow Platform. Leading strategies to drive adoption and revenue growth across Product Marketing team.
Responsibilities
Own GTM launch cycles, planning, and execution by managing complex and high stakes releases independently while ensuring successful launch outcomes.
Build and execute comprehensive launch plans in close partnership with Product Management, Product Marketing, Marketing, Sales, Customer Teams, Enablement, Pricing & Packaging, Legal, Finance, and Partners.
Provide executives and teams with timely updates on features and launches, identify and communicate risks, and discuss potential trade-offs with product and product marketing leadership.
Facilitate cross-functional go-to-market alignment by acting as a partner and liaison across teams, overseeing and managing launch readiness, addressing timing discrepancies, identifying risks and dependencies, and ensuring the complete delivery of all required materials for each launch.
Develop compelling, differentiated value propositions and product narratives that resonate across mid-market and enterprise audiences.
Create and deliver messaging, positioning, demos, roadmap presentations, and storytelling for GTM teams and events.
Build deep expertise in the Outreach AI Revenue Platform to become a leading internal subject matter expert on product capabilities and customer use cases.
Requirements
5 or more years in enterprise SaaS. Experience in Revenue Orchestration platforms or SaaS software for sales, marketing, or customer teams is a plus.
Change management experience with the ability to handle scope shifts or delays and pivot accordingly.
Proven experience with driving GTM product launches, launch governance and cadence refinement of launch processes and procedures.
Strong cross-functional influence and communication, data-informed decision-making, and a customer-centric focus.
You are a strategic driver and executor who sees the big picture but thrives in the details.
You move quickly, communicate clearly, build trust across teams without direct authority, and bring clarity to complexity.
You’re not just a doer—you connect people, challenge the status quo with empathy, and drive forward progress.
Benefits
Flexible time off
401k to help you save for the future
Generous medical, dental, and vision coverage for full-time employees and their dependents
A parental leave program that includes options for a paid night nurse, and a gradual return to work
Employee referral bonuses to encourage the addition of great new people to the team
Snacks and beverages in the Office, along with fun events to celebrate
Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
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