Alternant participating in commercial development for a retail partner in Blois. Engaging in various tasks related to marketing, client relations, and stock management.
About the role
- Trade Marketing Manager for mera focusing on national and international trade activities. Collaborating with various teams to enhance brand presence and sales performance in the FMCG industry.
Responsibilities
- Take on a key role at the interface between brand and sales
- Responsible for planning, developing and implementing all national and international trade and POS activities
- Develop and implement national trade marketing strategies to increase sell-through and brand visibility
- Design and execute POS campaigns, promotions and shopper activations (national & international)
- Responsible for annual planning and the trade marketing budget
- Close collaboration with Sales, Brand Management, Communications, Digital and the field sales team
- Manage external agencies and service providers
- Develop high-impact sales materials, displays and presentations for key accounts
- Monitor and evaluate campaign performance (e.g. ROI, sell-out, distribution)
- Support international partners with market entry and activations abroad
Requirements
- Degree in Business Administration, Marketing, Communications or a related field
- 5+ years’ experience in trade/shopper marketing or brand activation, ideally within FMCG
- Experienced in working with key accounts, field sales and retail structures
- Confident in budget planning, agency management and campaign execution
- Pet food experience advantageous but not required
- Creative and strategic with strong skills in in-store brand presentation (POS)
- Strong hands-on mentality, high self-motivation and enthusiasm
- Excellent communication skills, structured approach and ability to work independently
Benefits
- Flexible working hours and the option to work remotely 2–3 days per week
- Future-proof industry and a modern, pet-friendly environment – dogs in the office explicitly welcome
- Flat hierarchies, open feedback culture and a family-oriented atmosphere
- Attractive compensation including holiday and Christmas bonuses, plus 30 days of annual leave
- Generous employer-subsidized additional pension plan, company health insurance and an annual health budget available for your use
- Bike leasing, employee discounts on mera products, Corporate Benefits and much more
- Support for your personal and professional development
- Entrepreneurial key role in a growing international environment
- Significant scope for shaping initiatives and direct responsibility for brand success
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Head of Marketing responsible for leading marketing strategies for a loyalty platform focused on growth and brand experience. Managing multi - channel campaigns and team leadership.
Strategic Marketing Designer creating compelling visual narratives for pharma clients at GoodRx. Involves collaboration with sales and marketing teams to enhance client - facing materials and communication.
AVP, Consumer Engagement Lifecycle Marketing responsible for driving cardholder activation and engagement. Overseeing lifecycle campaigns, managing marketing execution and leading critical growth initiatives.
Online Marketing Manager responsible for planning and executing online marketing campaigns. Focusing on digital content creation and analysis for maximizing customer value.
Senior Marketing Specialist focused on customer marketing initiatives for Merpay, leading strategies for customer acquisition and engagement.
Senior Marketing Specialist at Cushman & Wakefield managing business development from start to finish. Overseeing marketing strategy, proposals, and presentations for the Americas' commercial platform.
Marketing Intern supporting daily activities of the Baldwin Marketing team. Gaining hands - on experience in marketing and sales functions in a hybrid work environment.
Marketing Solutions Manager at Intrepid managing brand partnerships and executing digital marketing campaigns. Drive marketing services for leading brands across Southeast Asia's eCommerce landscape.
Executive Director leading precision medicine marketing strategies for oncology innovations. Overseeing commercial diagnostic strategies and collaborating with internal and external stakeholders for execution excellence.