Growth Hacking Manager responsible for optimizing national and international Google Ads campaigns. Focused on A/B testing and performance marketing in a hybrid work environment.
Responsibilities
You will be responsible for optimizing national and international Google campaigns (including YouTube) for our clients with advertising budgets of €5,000–€100,000 per month
You will design A/B tests and data-driven experiments for online shops, platforms, and websites
You will conduct analyses using Google Analytics and other tools to optimize online shops and websites for visitors
You will be in direct contact with our clients and partners
Together with the team, you will analyze existing projects and further develop them
You will work with Google Ads Editor, Google Analytics, Google Tag Manager, Google Data Studio, Keyword Planner, Microsoft Ads, and content management and e-commerce systems such as WordPress, Magento, or Shopware
Requirements
You have completed, or are about to complete, vocational training or a degree in Business Administration (BWL) / Marketing
High quality standards and customer orientation are important to you
You possess strong analytical and conceptual skills
Terms such as CPC, CTR, CPA, keyword research, and conversion optimization are familiar to you
You have initial experience in marketing websites and online shops
You are curious and interested in Google, innovative topics, and new technologies
An eye for detail, a sense for user experience, and good German and English language skills complete your profile
Confident English skills, both spoken and written
Benefits
You can genuinely make an impact yourself instead of waiting months for answers from your superiors
Continuous training, coaching, and workshop formats directly from Google and industry experts for your personal growth
Remote-friendly company (home office, laptop, headset, JIRA, MS Teams/Zoom) — you decide where and how you want to live (business travel is not mandatory)
Agile teams in a networked organization working with OKRs and Scrum-inspired processes, using the latest technologies (including Google services & machine learning)
Cozy two-storey office (220 m²) with a large team kitchen — not an open-plan office — located directly by the Großer Garten in Dresden for time to relax and get creative
Terrace with grill, dartboard, foosball table, PlayStation, soft drinks, coffee, fruit, and communal cooking and dining
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