Hybrid Senior Manager, Field & Event Marketing

at Morning Consult

• Job title: Senior Manager, Field & Event Marketing
• Job type: Full Time
• Experience level: Senior
• Salary: $124,900 - $205,500 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Senior Manager for Field & Event Marketing at Morning Consult, a data intelligence firm. Driving event marketing strategy and execution to connect with enterprise decision-makers.

Responsibilities

• Own Morning Consult’s annual events calendar — evaluating which conferences, trade shows, and industry forums are worth investing in, at what level, and with what goals.
• Develop Morning Consult’s event presence strategy across tiers: sponsored/exhibitor appearances, hosted client dinners and roundtables, speaking placements, and owned flagship events.
• Build a decision framework for event investment that connects event selection to commercial priorities, target accounts, and pipeline goals — and can be presented clearly to the CGO and sales leadership.
• Stay close to the industry calendar across Morning Consult’s key verticals — enterprise, financial services, professional services, and media — to ensure the company is present where its buyers are.
• Own end-to-end logistics for all Morning Consult event activations: vendor management, venue and booth coordination, sponsorship deliverables, staffing plans, shipping and on-site operations.
• Manage multiple events simultaneously with precision, maintaining detailed project plans, timelines, and budgets.
• Coordinate pre-event sales and executive briefings, ensuring the right internal stakeholders are prepared and the right client or prospect meetings are scheduled.
• Develop post-event follow-up frameworks in close partnership with the BDR and sales teams, ensuring leads and connections from events are promptly actioned and tracked.
• Build and maintain relationships with key vendors, agencies, and venue partners to ensure quality and cost-efficiency at scale.
• Own event ROI reporting — tracking pipeline sourced and influenced, meeting volume, attendee engagement, and cost-per-opportunity across all activations.
• Partner with the Director, Growth Marketing on programmatic out-of-home and digital strategies that amplify Morning Consult’s presence around key events and conference markets.
• Collaborate with the Communications and Content teams to ensure events are amplified through earned media, social coverage, and post-event content.
• Support executive visibility programs — coordinating speaking submissions, panel placements, and keynote opportunities for Morning Consult’s leadership.
• Serve as the primary marketing partner to the Sales and BDR teams for event planning, ensuring commercial priorities drive event strategy, not the other way around.
• Partner with Revenue Operations to ensure event-sourced leads are properly tracked, attributed, and handed off with the right context.
• Work closely with the Communications team on event PR, speaker announcements, and press opportunities at major conferences.
• Collaborate with the marketing team on event-adjacent content — pre-event campaigns, social amplification, and post-event recaps that extend the life of each activation.

Requirements

• 6+ years of field marketing, event marketing, or integrated B2B marketing experience, with a strong preference for candidates who have worked at tech startups or B2B data and intelligence companies.
• Demonstrated track record of owning events end-to-end — from strategy and budget through on-site execution and post-event follow-up — at a pace of multiple simultaneous activations.
• Proven ability to connect event investment to commercial outcomes: pipeline sourced, meetings held, account progression. You report on ROI, not just attendance.
• Strong project management skills and extraordinary attention to detail. You have managed complex, multi-vendor events without things falling through the cracks.
• Experience working in close partnership with sales teams — understanding their pipeline, their target accounts, and what they need from marketing at events to close business.
• Comfort presenting to and influencing senior stakeholders, including the ability to articulate why certain events are worth the investment and others are not.
• Hands-on experience with at least one event management platform: Splash, Bizzabo, Cvent, or similar.

Benefits

• Health insurance
• Retirement plans
• Paid time off
• Flexible work arrangements
• Professional development
• Bonuses
• Stock options