Alternant participating in commercial development for a retail partner in Blois. Engaging in various tasks related to marketing, client relations, and stock management.
About the role
- Integrated Marketing Specialist developing and managing Endoscopy-wide marketing programs and collaborating with numerous teams. The role focuses on multi-channel marketing campaigns and supporting healthcare initiatives.
Responsibilities
- Develop, implement, and support Endoscopy-wide integrated marketing programs, including: Organic and paid social media campaigns, Email marketing and marketing automation, Content management, US tradeshow coordination and regional society spending activities, Survey creation and reporting (using Qualtrics and Medallia)
- Maintain centralized documentation, dashboards, and asset libraries.
- Manage vendor routing, approvals, and asset organization.
- Leverage insights to strengthen programs and build new strategies.
- Build influential partnerships across regional marketing, sales, R&D, medical affairs, regulatory affairs, and other groups to ensure our marketing goals are achieved.
- Contribute to an environment of collaboration, trust, achievement and high engagement.
- Other duties as assigned with or without accommodation.
- Occasional travel required.
Requirements
- Bachelors degree
- 2+ years of relevant experience in marketing/communications
- Strong technical and communication skills
- Some knowledge of relevant marketing tools/platforms, such as Salesforce Sales Cloud and Marketing Cloud, Adobe, Allego, CustomPoint, Medallia, Qualtrics, Workfront, SharePoint, Invoice/PO management software, Microsoft applications including Excel and PowerPoint
- Able to self-motivate, self-teach, and work independently with a focus on details and quality.
- Skills in cross-functional collaboration and communication.
- Experience in Endoscopy or related healthcare field.
- Experience in event and/or campaign management.
Benefits
- Health, Dental and vision insurance
- Health Savings Account
- Healthcare Flexible Spending Account
- Life insurance
- Long-term disability leave
- Dependent daycare spending account
- Tuition assistance/reimbursement
- Incentive plans
- 401(k) plan plus employer contribution and match
- Short-term disability
- Paid time off
- Paid holidays
- Employee Stock Purchase Plan
- Employee Assistance Program
- Non-qualified Retirement Plan Supplement (subject to IRS earning minimums)
- Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums)
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