Responsable Marketing dirigeant les stratégies marketing et supervisant l'équipe pour Alexander Logistics, entreprise de logistique en pleine croissance.
Responsibilities
Design, implement and oversee innovative, effective marketing strategies to promote our logistics and transportation services across target audiences.
Use digital marketing tools such as Pardot to automate campaigns, generate leads and nurture prospects throughout the sales cycle.
Analyze Google Analytics data to evaluate campaign performance, identify trends and make strategic adjustments accordingly.
Plan and execute inbound and outbound campaigns, including content campaigns, webinars, events and targeted advertising.
Collaborate with internal teams to develop engaging, relevant marketing content, including blog posts, case studies and white papers.
Monitor market trends and consumer behavior to continuously refine marketing strategies.
Manage the marketing budget effectively and ensure a positive return on investment for all activities.
Requirements
University degree in marketing, communications or a related field.
Proven experience as a Marketing Manager with a focus on digital marketing and hands-on experience using Pardot.
Proficiency in Google Analytics and the ability to interpret data to make informed decisions.
Strong knowledge of inbound and outbound marketing techniques.
Experience in team management and cross-functional collaboration.
Excellent written and verbal communication skills.
Ability to manage multiple projects simultaneously and meet deadlines.
Channel Marketing Graduate managing brand presence with leading retail partners at Samsung. Collaborating on marketing campaigns and executing product launches in a dynamic team environment.
Supports marketing activities for B2B division at Samsung, handling customer inquiries and processing requests. Engages in events and reporting for B2B partners.
Marketing Analyst executing quantitative and qualitative research for Vulcabras' sports brands. Collaborating with product teams to evaluate marketing campaign performance and consumer insights.
Analista de Marketing Digital at Vulcabras planning and optimizing online advertising campaigns. Responsible for content creation and SEO strategies to enhance brand visibility.
Senior Product Marketing Analyst responsible for orchestrating complete product launch cycles at Terra. Collaborating with growth teams to maximize conversion and streamline launch processes.
Analista de Trade Marketing na RD Saúde, responsável por estratégias de trade e relacionamento com fornecedores. Focado em e - commerce e desenvolvimento de categoria.
Marketing Insights Lead transforming client marketing questions into clear recommendations. Collaborating with stakeholders and utilizing analytical skills to drive growth and insights.
Intern supporting marketing and business development teams at Lefosse law firm in São Paulo. Tasks include content production, market research, and administrative support.
Trade Marketing Specialist for O Boticário and Eudora stores in São Paulo and Southern Brazil. Analyzing commercial health and executing sales strategies in retail environments.