Brand Manager for La Vache Qui Rit & Innovation, developing brand strategy for dairy products. Collaborating with cross - functional teams for sustainable growth and performance.
About the role
- Junior Brand Manager supporting the marketing strategy for McCormick's condiment brands in the UK. Assisting with brand plans, collaborations, and media content across various touchpoints.
Responsibilities
- Support the development of long-term brand strategy and annual brand plans
- Analyse brand and market performance, providing clear insights and recommendations to drive growth.
- Assist in building and delivering business presentations to internal stakeholders and partners.
- Contribute to seasonal activation and brand campaign planning, ensuring excellence in execute NPD & Portfolio Management
- Work closely with the Europe, Middle East & Africa (EMEA) Growth Platforms Team to support the development of a robust UK NPD pipeline.
- Assist in project-managing local NPD initiatives, collaborating cross-functionally with R&D, Graphics, Legal, Market Research, Production, Sales, and Finance.
- Support the product lifecycle and SKU performance tracking, ensuring portfolio health and identifying rationalisation opportunities.
- Act as the Marketing lead working closely with the Partnerships Team to identify, develop and execute collaborative partnerships that drive new usage occasions and allow our condiment brands to expand into new categories and channels.
- Support the delivery of activation plans with partner brands, agencies and retailers to ensure campaigns land with excellence
- Assist in go-to-market execution of NPD, annual campaigns and Food Service collaborations
- Work with the Global Marketing team and Content teams to support media plans, digital content development and creative deployment across touchpoints (including social, digital, PPC and influencers)
- Collaborate with Sales, Category and Shopper Teams to support the development of customer-specific plans.
- Partner with Revenue Management on product and channel pricing input where
Requirements
- Degree in Marketing or related discipline (or equivalent experience).
- Experience in FMCG marketing - internship or assistant brand manager experience is a plus.
- Passionate about culture, food, and consumer behaviour.
- Analytical mindset to generate insights
- Highly organised, able to manage multiple projects simultaneously with attention to detail.
- Collaborative team player who loves working cross-functionally.
- Proactive, positive attitude with a “can-do” spirit and willingness to roll up your sleeves.
- Creative thinker who brings energy, curiosity, and fresh ideas.
Benefits
- Flexible working arrangements
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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