About the role

  • Digital Analyst engaging in analytics on web and mobile properties at MassMutual. Supporting marketing data management and driving data-driven decisions through clickstream data.

Responsibilities

  • Support work in gathering prioritized requirements and decompose them into tasks / work items
  • Generate user behavioral data using web applications and code repositories, verifying that data is collected as expected
  • Liaise with technical resources during development, aligning technical execution with our peer teams
  • Develop scalable solutions to enhance measurement capabilities and support other teams

Requirements

  • Bachelor’s Degree, preferably in Business or an analytical field such as Economics, Mathematics, Engineering, Computer Science
  • 2-5 years of experience working with tag management systems (Tealium iQ, Google Tag Manager / GTM, Adobe Experience Platform Launch, Ensighten Manage, Piwik PRO Tag Manager, etc.)
  • 3-6 years of experience developing and debugging in JavaScript, TypeScript, GTM’s sandboxed JavaScript, or equivalent
  • At least 1 year of experience with web and digital analytics solutions, such as Snowplow, Google Analytics, Amplitude, Mixpanel, Segment, Heap, etc.
  • Proficient understanding of HTML and the document object model (DOM)
  • Experience in roles requiring ad-hoc reporting, dashboard creation, or data analysis using a preexisting data model
  • Strong interpersonal communication, coordination, and planning skills with cross functional teams
  • Familiar with Agile delivery process and related ceremonies (Nice to have)
  • Experience with Atlassian solutions for collaboration and software delivery (JIRA, Confluence) (Nice to have)
  • Experience working with Git or other version control systems (Nice to have)
  • Experience in web analytics or digital analytics, and understanding of digital metrics used to assess content or website performance (Nice to have)
  • Experience using SQL for advanced database queries (Nice to have)
  • Ability to isolate and elicit expected vs. actual experience and recommend the best action plan / solution, with little to no guidance

Benefits

  • Flexible work arrangements
  • Professional development opportunities

Job title

Digital Analyst

Job type

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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