Consumer Insights Manager leading consumer research and analytics at Marquee Brands. Collaborating with brand leaders to generate insights for strategic growth across diverse markets.
Responsibilities
Support the design and execution of both quantitative and qualitative research studies
Lead survey development, data analysis, and reporting for consumer research initiatives.
Analyze consumer attitudes, brand perception, and purchasing behaviors to uncover actionable insights
Synthesize research findings into clear, compelling presentations for internal stakeholders
Develop consumer profiles and category insights to support portfolio brand growth
Monitor cultural and consumer trends relevant to Marquee’s brands and identify emerging opportunities
Conduct competitive analysis and category research to assess market dynamics and identify whitespace opportunities
Support brand strategy projects by integrating consumer, market, and competitive insights
Evaluate brand performance and market positioning to inform strategic decision-making
Work with senior leadership on brand strategy initiatives and insight-driven recommendations
Collaborate with external research vendors and data providers to support study execution and manage deliverables
Manage survey fielding, timeliness, and research logistics to ensure smooth project operations
Organize insights and research outputs into internal knowledge resources
Help streamline research processes and identify opportunities to improve efficiency and data quality
Requirements
3-5 years of experience in consumer insights, market research, strategy, or analytics
Experience working with survey data or consumer research
Strong analytical problem-solving skills
Ability to translate data into clear insights and recommendations
Strong Excel and PowerPoint skills
Excellent communication and presentation abilities
Agency experience (consumer insights or market research)
Experience with survey tools such as Qualtrics, Forsta, or SurveyMonkey
Experience with design tools such as Canva for insights storytelling
Exposure to consumer brands, retail, or fashion/home categories
Benefits
Competitive salary and bonus structure
401k match
Healthcare Benefits including dental and vision
Flexible spending account (FSA) or health savings account (HSA)
Short-term and long-term disability
Parental leave
Life insurance
Pet insurance
Paid vacation
Action days – two (2) fully paid “Marquee in Action” days each calendar year to dedicate your time to a charity or cause of your choice
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