Lead marketing underwriter steering Hartford’s digital and small specialty surety business. Drive performance across multiple regions and shape strategic growth in commercial segments.
About the role
- Senior B2B SaaS Marketing Manager at Maesn developing and executing marketing strategies for software solutions. Collaborating closely with Founders and partners to enhance brand visibility.
Responsibilities
- Du bist das operative Herz unseres Marketings und sorgst dafür, dass Maesn sichtbar, konsistent und überzeugend kommuniziert.
- Entwicklung, Ownership und Execution des Content-Kalenders (Blog, LinkedIn, Newsletter, Events)
- Management unseres CMS (z. B. Webflow) und Erstellung neuer Landingpages
- Produktion & Publishing von Social-Media-Content (Founder + Company Page)
- Koordination evtl. externen Copywriter und Designer
- Erstellung & Pflege von Case Studies, One-Pagern, Sales-Materialien
- Vorbereitung & Kommunikation von Produkt-Updates und Launches
- Planung unserer Präsenz auf Events, Messen & Konferenzen
- Aufbau und Pflege eines einfachen, klaren Analytics-Dashboards
- enge Zusammenarbeit mit unseren SEO- und Paid-Advisors
- Sparring mit dem Founder für hochwertige Inhalte und Positionierung
Requirements
- 2–3 Jahre Erfahrung im B2B Marketing, idealerweise SaaS, Tech oder API-Produkte
- Sehr gute Deutsch- und Englischkenntnisse
- Starkes Gespür für Storytelling, Struktur und klare, technische Kommunikation
- Erfahrung mit CMS (Webflow), CRM/Automation (HubSpot), Analytics (GA4)
- Fähigkeit, Projekte eigenständig voranzutreiben und Deadlines zu steuern
- Interesse an technischen Produkten, Developer-Zielgruppen und der API Economy
- Freude an enger Zusammenarbeit im Office (3 Tage/Woche in Düsseldorf)
- Sicherer Umgang in Figma/Canva
- Nice to have: Lotti-Animationen, Umgang mit Social-Video-Content, Tech-Affinität zu AI/Automations-Ökosystemen.
Benefits
- Eine Schlüsselrolle in einem hochambitionierten und internationalen SaaS-Startup
- Enge Zusammenarbeit mit Founder, Product & Partners — direkte Sichtbarkeit deiner Arbeit
- Große kreative Freiheit in der Positionierung und Content-Gestaltung
- Support durch erfahrenste Advisors für SEO, Paid & strategisches Marketing
- Modernes Co-Working in Düsseldorf, flexible Remote-Tage, Offsites und starke Teamkultur
- Wettbewerbsfähiges Gehalt + langfristige Incentives (VSOP)
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