About the role

  • B2B Marketing Manager driving growth through marketing for gaming vertical across EMEA. Developing and executing integrated marketing programs for sophisticated digital-native audiences.

Responsibilities

  • Partner with business teams to deliver best-in-class marketing activity for the EMEA gaming ecosystem, including events, campaigns, programs, training, and content.
  • Develop and execute multi-country integrated marketing programs with a focus on gaming industry priorities.
  • Lead content marketing initiatives (written narratives, articles, video/audio series, newsletters) tailored to gaming audiences and performance marketers.
  • Design and run marketing initiatives and programs that appeal to digital-native, growth-focused companies and performance marketers.
  • Collaborate with internal teams and external agencies to ensure high-quality delivery.
  • Project manage and drive marketing initiatives from ideation to execution.
  • Hypothesize, test, measure, optimize, and scale client’s marketing initiatives for gaming.
  • Innovate and challenge the status quo to elevate impact across the region.

Requirements

  • 8+ years of experience in B2B marketing, ideally within the gaming industry or tech sector.
  • Deep understanding of the gaming ecosystem in EMEA.
  • Proven experience driving business results through marketing in EMEA markets.
  • Experience marketing to performance marketers, digital-native companies, and growth-focused businesses.
  • Tech-savvy, with the ability to understand and communicate digital marketing concepts and solutions.
  • Exceptional storytelling and communication skills; ability to simplify complex concepts.
  • Creative flair and a track record of bringing fresh ideas to marketing programs.
  • Ability to manage multiple initiatives and priorities in a fast-paced environment.
  • Experience working with cross-functional, international teams.
  • Passion for clients mission, technology, and the gaming industry.
  • Native or near-native fluency in English, with outstanding written and verbal communication skills.

Benefits

  • Competitive salary
  • Healthcare contribution and inclusion in company pension scheme
  • Work laptop and phone
  • 25 days annual leave (pro-rata) plus paid bank holidays
  • Expanding workforce with potential for career progression for top performers

Job title

Marketing Manager

Job type

Experience level

SeniorLead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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