Online Marketing Manager developing digital marketing strategies for LEDs24, a leading LED solutions provider. Managing social media, community interaction, and creative content development.
Responsibilities
Operational management and further development of social media channels to strengthen brand presence
Launch, build and ongoing maintenance of a TikTok account
Community management and social listening
Coordination of collaborations with micro-influencers from relevant target groups
Development and production of creative concepts, formats and video content
Monitoring and responding to customer reviews
Planning, creating and sending regular newsletters
Support with SEA/SEM, marketing campaigns and maintenance of our marketplace listings
Analysis and reporting of relevant KPIs and deriving optimization measures
Requirements
Degree or vocational training in marketing, communications, media or a comparable field
At least two years of professional experience in marketing
Passion for digital communication, trends and creative content formats
Confident use of TikTok, Instagram, Pinterest and LinkedIn
Good skills in content creation & video editing (e.g. CapCut, Canva, Figma)
Analytical thinking and experience with analytics and Google Ads
Versatility, curiosity and the ability to quickly familiarize yourself with different marketing topics
Structured, creative and independent working style
Good German language skills, both written and spoken
Benefits
A varied and challenging role with a leading manufacturer in the industry
Flat hierarchies and a personal, collegial working atmosphere
Plenty of freedom and the opportunity to contribute ideas
Full-time, 40 hours/week
Option to work from home
Attractive compensation with fixed salary, performance agreement and up to 30 days of vacation
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