Customer Development Manager driving strategic engagements for Lavazza across retail channels. Collaborating cross-functionally to align customer plans with business objectives and marketing initiatives.
Responsibilities
Ensure alignment of internal timelines with customer Joint Business Planning (JBP) calendars and deadlines
Drive strategic customer engagement through annual selling stories
Support both internal and external business reviews
Collaborate cross-functionally with Sales, Revenue Growth Management (RGM), Retail Brokers, and Customers to deliver against strategic goals
Focus on a specific channel with high level of cross functional work and ability to influence internal and external stakeholders
Lead customer-level 4P management in collaboration with cross-functional teams
Lead monthly category and assortment reviews to identify opportunities and gaps and course correction plans
Deliver customer-specific category and brand insights, actions, and course correction plans
Coordinate execution of critical promotional periods and ensure readiness
Lead monthly internal Customer Business Reviews (CBR) to align on performance and priorities
Support Sales Team and Brokers in customer meetings with strategic insights and materials
Define and communicate customer planning calendars aligned with Joint Business Planning (JBP) processes
Establish quarterly/bi-annual Customer Business Reviews to support strategic mid/long term planning
Lead development of customer annual selling stories and support customer meetings as needed
Partner with Activation Home associate to define and maintain the Customer Picture of Success (PICOS)
Align customer activation plans and budget to amplify National Marketing key focus periods and customer key focus periods to drive performance KPIs
Evaluate program effectiveness and ROI to recommend optimization strategies for future activations
Ensure flawless program execution in partnership with Activation Home associate and agency
Manage key stakeholders to ensure alignment and execution to achieve customer objectives and align internal leadership to customer-specific strategies, KPIs, and execution plans
Requirements
Four year degree from an accredited institution or applicable experience
5+ years working experience in CPG Trade Marketing, Category Management, Sales, Sales Planning or Marketing required
Experience supporting Retail/e-retail channels and customers required
Intermediate/Advanced skills in MS Office (Excel, PPT) required
Experience with syndicated data tools for Retail, examples - Nielsen, IRI, Numerator, etc
Experience with syndicated data tools for eComm, examples - Amazon Retail Analytics, Market Share, Helium, etc
Must be able to effectively function in matrix organization and leverage influence and negotiation skills to drive effective cross functional collaboration
Strong written and verbal communication skills; comfortable presenting (virtually and in-person) to Executive Leadership and cross functional leadership and peers
Strong story telling capabilities to diagnosis complex business issues, visualize the data, identify the insights, and recommend clear action plans
Ability to work in an environment of tight deadlines, and to consistently challenge and be challenged on performance results.
Highly agile and thrives in a fast paced working environment with an entrepreneurial mindset
Strong collaboration and influence skills with the ability to work well cross functionally with all levels of the organization - peers to Executives
Occasional Travel Required, up to 20% annually
Benefits
Competitive Medical, Vision, Dental Benefits
401K Package
Employee Assistance Program
Hybrid Work Schedule
Ability to be barista certified
Tuition Reimbursement
Performance Development Plans
Employee Discounts
Summer Friday’s (Memorial Day Weekend – Labor Day Weekend)
Flexible business casual dress code - jean friendly!
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