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About the role
- Social Media Channel Manager responsible for managing LADbible's Instagram channel. Ensuring high-quality content and growth strategy targeted at 16–34-year-old audiences.
Responsibilities
- Own the day-to-day management of a LADbible Instagram channel, ensuring consistent quality, tone and performance.
- Pitch, develop and evolve original formats and IP designed specifically for social video.
- Oversee and maintain the content schedule, balancing original, UGC, aggregated and commercial content.
- Utilise analytics not just for reporting, but to actively inform commissioning decisions, formats and posting strategy.
- Identify trends, conversations and viral moments early, translating them into platform-native content.
- Work closely with Editorial, Video, Commercial and wider teams to deliver a synchronised, best-in-class output.
- Support branded and commercial content by ensuring integrations feel native, effective and audience-first.
- Confidently work across image, video and camera-facing content when required.
Requirements
- Proven experience managing and growing Instagram channels, ideally in a publisher or media environment.
- A strong editorial eye with a deep understanding of what resonates with 16–34-year-old audiences.
- An excellent understanding of Instagram’s ecosystem, algorithms and content distribution mechanics.
- Confidence using performance data, audience insights and user psychology to guide decisions.
- A creative thinker who can turn ideas into repeatable formats, not just one-off posts.
- Comfortable being camera-facing and producing original content when needed.
- An understanding of media law and publishing best practice.
- Impeccable communication skills, both written and verbal.
- Adobe Suite (Photoshop, Premiere Pro, After Effects) and video editing experience (desirable but not essential).
- Experience working across additional platforms such as TikTok or YouTube Shorts is a bonus!
Benefits
- Blended working
- An equal opportunities employer
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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