Senior Marketing Executive focusing on conversion optimisation for subscription acquisition at Telegraph Media Group. Collaborating with teams to analyze data and drive growth in a fast - paced environment.
About the role
- Senior Marketing Executive focusing on outside sales for Labcorp Diagnostics in Northern Louisiana. Driving new business growth and building client relationships in healthcare.
Responsibilities
- Drive new business and organize an annual book of upsell business, while meeting and exceeding sales growth goals in the assigned territory.
- Achieve long and short-term sales objectives by providing specialty solutions
- Serve as a subject matter expert and champion of Labcorp's expansive list of testing solutions for customers and prospective clients
- Create effective customer relationships.
- Make in-person visits to clients on a regular basis to provide ongoing customer support, education on focus products, and market updates for the current customer base using sales analytics and insights
- Act as a liaison between the client and Labcorp.
- Collaborate, communicate and actively contribute to new business opportunities with Labcorp Clinical Sales counterparts
- Keep current with the competition's products, service offerings, and activity
- Stay updated on new products, clinical guidelines, new developments in the industry & research trends
- Use market data, sales analytics, and insights to make sales decisions and spot new business opportunities
- Provide updates to senior leadership on key strategic initiatives and new business opportunities
- Establish and maintain effective working relationships with all company support departments internally
- Effectively manage travel logistics to maximize sales productivity
- Attend local and national professional trade shows and events as requested
- Update all relevant customer account information into Salesforce.com
- Cold call and build a sales pipeline that will provide ongoing revenue goal achievement
- Accurately forecast and maintain a sales funnel of new opportunities in line with a 90-day quota
- Collaborate closely with team members to retain a current book of business
- Perform in-services, training, and implementation with pertinent personnel and physician staff
- Collaborate and actively contribute to new business opportunities with LCA counterparts
Requirements
- Bachelor's degree is preferred
- Previous sales experience or account management is required; preferably 4 years
- Experience in the healthcare or medical device industry
- Previous clinical laboratory or diagnostics sales experience is highly desired
- Medical device sales experience and business-to-business experience preferred
- Ability to collaborate closely with sales and operations teams to grow the business
- Strong consultative selling and closing skills
- Ability to understand complex scientific literature and use clinical data as a selling factor
- Strong communication skills; both written and verbal
- Excellent time management and organization skills
- Proficiency in EMR, EHR, Epic, Cerner, or IT infrastructure preferred
- Proficient in Microsoft Office including Word, PowerPoint & Excel, Salesforce.com
- Ability to travel overnight as needed
- Must have a valid driver's license and clean driving record.
Benefits
- Medical, Dental, Vision, Life, STD/LTD, 401(k)
- Paid Time Off (PTO) or Flexible Time Off (FTO)
- Tuition Reimbursement
- Employee Stock Purchase Plan
Job title
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