Influencer Marketing Manager at Joko focusing on user growth through performance-driven influencer partnerships. Collaborating with cross-functional teams to optimize influencer acquisition strategies.
Responsibilities
Own influencer marketing direction and roadmap
Identify the platforms, creator profiles, verticals, and formats with the strongest potential to drive user acquisition.
Run structured tests across creator types, formats, and creative angles to identify what drives the most efficiency acquisition.
Handle influencer collaborations end-to-end: sourcing, outreach, negotiation, contracting, content briefing and validation, invoicing, and performance tracking.
Build trusted, long-term relationships with influencers and animate the community through dedicated communications, programs, and key moments that strengthen engagement and loyalty.
Own acquisition-focused KPIs such as LTV, CAC, and retention at the creator level.
Partner closely with Product and Data teams to ensure reliable tracking and attribution.
Draw data-driven learnings from each influence collaboration to continuously refine creator selection, incentives, formats, and messaging based on performance insights.
Keep a sharp eye on influencer trends, platforms, and creator dynamics.
Proactively explore new formats, creator profiles, and collaboration models.
Share insights internally to keep raising the bar on influencer-led acquisition.
Requirements
5+ years of experience in marketing or growth roles, including at least 2 years dedicated to influencer marketing.
Native-level French and fluent English, written and spoken.
Strong understanding of influencer ecosystems: You know how to identify, recruit, and manage creators at scale, and how to build long-term, performance-oriented partnerships.
Operational excellence: You’re highly organized, detail-oriented, and able to manage multiple creators, campaigns, and workflows in parallel.
User-centric mindset: You’re eager to understand users, how they think, what they value, and how they respond to content and messages.
Analytical skills: You’re comfortable analyzing performance data and translating insights into impactful actions.
Mindset: Entrepreneurial, AI-curious and hands-on.
Benefits
Flexible remote *(only to specific fully remote positions)*: If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space and a coworking budget.
Work from anywhere *(full-time only)*: Want to spend a month in Italy while working? Full-time employees can work from most countries in the world for up to 3 months per year.
After 4 years, spend one month in our New York office
Yearly offsite in amazing locations and budget for team-building events & quarterly in-person gatherings
Junior Influencer Marketing Manager at Rugvista recruiting and managing influencers to drive brand awareness. Collaborating with marketing teams and executing campaigns for e - commerce growth.
Influencer Marketing Specialist at Dolce & Gabbana supporting the global IM strategy with a digital - first approach. Involves collaboration with the marketing team to increase brand visibility.
Social Influencer Manager at WILD FI leading influencer strategies for client campaigns. Utilizing creative data solutions for transformative business outcomes in communication.
Influencer Manager supporting influencer marketing programs for a leading global beauty client. Managing campaigns, reviewing content, and collaborating with multiple teams in a remote - first environment.
Influencer Marketing Manager for bedrop, fostering authentic partnerships with influencers to promote health - focused products. Building long - term brand relationships and executing impactful campaigns.
Influencer Marketing Manager leading influencer partnerships for The National Lottery's marketing campaigns. Collaborating with teams to ensure compliance and success in campaigns.
Influencer Marketing Manager localising and executing yfood’s influencer strategy across various platforms in the UK. Building partnerships to enhance brand visibility and drive performance objectives.
Senior Influencer Manager driving performance - focused influencer marketing campaigns in health and supplements. Collaborating with creators and optimizing strategies for measurable growth from Berlin startup.
Team Lead in Influencer & Creator Marketing at gocomo, leading a small team for social media campaigns. Focused on performance with hands - on project management and creator relationships.
Intern supporting influencer marketing and brand partnerships at Mediafive GmbH. Involves campaign management, brand acquisition, and collaboration with talented creators.