About the role

  • Senior Manager developing 1-1 ABM programs for strategic accounts at JLL. Collaborating across teams to deliver personalized marketing initiatives and drive account engagement.

Responsibilities

  • Lead the 1-1 ABM program for the most strategic accounts of our Real Estate Management Services business.
  • Identify key accounts and work closely with the industry marketing and communications teams to develop personalized programs for each account.
  • Implement various digital campaigns, events, content, and thought leadership initiatives to drive engagement and interest from target accounts.
  • Collaborate with cross-functional teams: Work closely with Sales, Account Management, and Marketing teams to develop joint account plans, define high-touch strategies, and identify growth opportunities.
  • Personalization and segmentation: Develop a deep understanding of target accounts and their pain points, goals, and challenges.
  • Measure and analyze campaign performance: Establish clear metrics to evaluate the effectiveness of ABM initiatives.
  • Stay up to date with industry trends: Keep abreast of the latest trends, technologies, and best practices in ABM.

Requirements

  • Highly professional, dynamic, and resilient teammate with a positive, can-do attitude
  • Experience partnering with sales and business development programs
  • Strong stakeholder management skills with the ability to manage expectations and maintain positive relationships
  • Bachelor’s degree in marketing, Business, or a related field. MBA preferred
  • Proven experience (5+ years) as an account-based marketing professional
  • Strong understanding of B2B marketing, profiling ideal personas, and full-funnel engagement strategy
  • Proficiency in analyzing accounts and buying groups utilizing CRM, marketing automation platforms, intent tools such as 6Sense, B2B Ad Tech, and other primary sources
  • Excellent project management skills and ability to manage multiple initiatives simultaneously
  • Strategic thinker with a data-driven approach and strong analytical skills
  • Define repeatable processes to expand the ABM program across strategic accounts
  • Exceptional communication and presentation abilities.

Benefits

  • 401(k) plan with matching company contributions
  • Comprehensive Medical, Dental & Vision Care
  • Paid parental leave at 100% of salary
  • Paid Time Off and Company Holidays
  • Early access to earned wages through Daily Pay

Job title

Senior Manager, Strategic ABM

Job type

Experience level

Senior

Salary

$121,000 - $148,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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