Paid Search Manager handling day-to-day execution and optimization of campaigns at Jellyfish. Aiming for high-quality delivery and performance improvements aligned with client goals.
Responsibilities
Manage the day-to-day execution of paid search campaigns across a portfolio of clients with varied objectives.
Build, launch, monitor and optimise campaigns across Search, Shopping and AI-powered campaign formats.
Manage budget pacing, campaign delivery and performance trends with accuracy and attention to detail.
Analyse performance data and translate it into clear insights, recommendations and actions.
Run core optimisation routines such as search term reviews, bid and budget adjustments, asset reviews, feed checks and performance investigations.
Produce client-facing reports, insights and presentations in line with Jellyfish quality standards.
Support the development of campaign structures and testing roadmaps designed to improve scale, efficiency and overall account performance.
Work closely with internal specialists across Data, Tech, Creative and other Paid Media teams to deliver integrated solutions.
Participate in client meetings and day-to-day communications, building trusted relationships through clear and proactive account management.
Contribute to innovation and continuous improvement in how we manage paid search activity, especially in increasingly automated and AI-driven environments.
Requirements
At least 2 years of experience in Paid Search / SEA campaign management.
Strong professional English skills are required, as the role involves managing clients, campaigns and presentations in English on a daily basis.
Strong working knowledge of Google Ads; experience with Microsoft Ads and Search Ads 360 is a plus.
Good understanding of core paid search formats, including Search, Shopping and AI-powered campaign types such as Performance Max, AI Max and Demand Gen.
Good understanding of retail and/or lead generation business models, ideally with product feeds, Merchant Center environments, catalogue logic and product-led performance levers.
Comfortable working with performance KPIs such as ROAS, CPA, revenue, conversion rate, lead quality and budget pacing.
Familiarity with Google Analytics / GA4, tracking principles and conversion measurement is a plus.
Proficiency with Google Suite and Microsoft Office (Sheets, Slides, Docs, Excel).
Strong analytical mindset with the ability to turn performance data into clear recommendations.
Client-centric mindset with strong communication skills and a collaborative approach.
Curious about the evolution of search, automation, AI-powered campaign formats and media innovation.
Any exposure to Paid Social platforms (such as Meta, TikTok or LinkedIn Ads) would be considered a plus, particularly in understanding cross-channel performance and integrated media strategies.
Benefits
Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.
Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn.
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