Social Media Specialist at Rohlik creating impactful content and building brand presence on social media platforms. Collaborating with teams to execute campaigns and engage with the community.
TI
Hybrid Social Media & Influencer Marketing Coordinator
Posted 2 months ago
About the role
- Social Media & Influencer Marketing Coordinator supporting marketing team. Managing social media activities and assisting influencer campaigns for brand development.
Responsibilities
- Assist in planning, scheduling, and publishing social media content across key platforms (Instagram, TikTok, Facebook, LinkedIn, Pinterest, etc.).
- Help brainstorm creative content ideas that align with current trends and brand campaigns.
- Support content creation, including organizing shoots, booking shoot locations, helping capture behind-the-scenes content, and coordinating with photographers.
- Manage product for social shoots — track inventory, organize pulls, and ensure products are ready for content and influencer gifting.
- Monitor and engage with our online community by responding to comments and messages in a timely, brand-appropriate way.
- Assist in identifying and researching potential influencers and creators that align with the brand.
- Support influencer outreach, gifting, and campaign coordination (briefs, tracking posts, collecting performance metrics).
- Help maintain the influencer database and track key details like rates, deliverables, and content links.
- Assist with influencer and content budget management, including tracking spending, updating budget sheets, ensuring costs stay within plan and flagging overages or efficiencies.
- Help gather and organize performance data for social media and influencer campaigns.
- Support the creation of weekly and monthly performance reports to share key learnings and recommendations.
- Keep an eye on social trends, viral moments, and competitor activity to share inspiration with the team.
Requirements
- 0–2 years of experience in social media, marketing, communications, or related field (internships count!).
- Strong understanding of social platforms, trends, and creators (especially TikTok, Instagram, and YouTube).
- Excellent writing and communication skills with attention to detail.
- Highly organized and able to manage multiple tasks and deadlines.
- Comfortable working in a fast-paced, creative environment and eager to learn.
- Experience using social scheduling or analytics tools (e.g., Later, Sprout, Hootsuite, Planoly, or Meta Business Suite).
- Basic photo/video editing skills (e.g., Canva, CapCut, Adobe Premiere, Photoshop).
- Familiarity with influencer platforms or CRMs (e.g., AspireIQ, GRIN, Upfluence).
Benefits
- Paid time off
- Medical, Dental, Vision and Prescription Insurance
- 401(k) Retirement Plan with company match
- Flexible spending account
- Health savings account
- Tuition Reimbursement
- Employee discount
- Parental leave
- Life insurance****
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