Marketing Lead responsible for developing performance - driven campaigns and managing marketing activities at Dentheon. Collaborating closely with teams to optimize content and presence in the dental health sector.
About the role
- Marketing Analyst developing and launching products to increase market share at InBetta. Collaborating with creative agencies to execute marketing strategies across various segments.
Responsibilities
- Responsible for executing marketing tools and conducting product portfolio analysis and feasibility studies to increase market share and line profitability;
- Product development across all stages, including preparing briefs and interfacing with advertising and design agencies;
- Support new product projects by defining product positioning and pricing and by proposing sales forecasts;
- Support the company’s competitiveness by recommending line and brand positioning, monitoring product lifecycle/performance, and suggesting marketing actions.
Requirements
- Bachelor’s degree completed or in progress in Marketing, Advertising, Business Administration, and/or Public Relations
- Solid experience in Marketing, preferably in a consumer goods industry;
- EXPERIENCE in product formulation, development, launch and post-launch monitoring;
- Experience analyzing numbers/results
- SAP (desirable)
- Intermediate to advanced Excel
- Willingness to travel.
Benefits
- Health and dental insurance for your peace of mind
- Pharmacy assistance to help with medication expenses
- Optical allowance to care for your vision
- Free psychological counseling — mental health is a priority
- Access to Wellhub (Gympass) to stay active
- Education assistance for those pursuing further studies
- Partnerships with educational institutions offering special discounts
- Shuttle transportation (RS: Esteio, Sapucaia, Canoas and São Leopoldo; SP: Araçariguama). If your route isn’t covered, you’re eligible for a public transport voucher (vale-transporte). Some roles include a company car.
- Bicycle parking
- On-site cafeteria with convenient, tasty meals, or meal voucher (VR) if you are an external worker
- Free parking
- Home office allowance for those working remotely
- Attendance bonus for consistent presence
- Production bonus to recognize your effort
- Profit-sharing — your contribution makes a difference
- Life insurance to protect you and your family
- Exclusive discount at LOTS Home Shop
- Payroll-deductible loans (consigned credit) with special conditions
Job title
Job type
Experience level
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Degree requirement
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