Hybrid Marketing & Communications Manager

Posted 2 weeks ago

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About the role

  • Marketing Manager focusing on Nordic communications and localized campaigns for ICEYE's satellite missions. Driving growth and brand leadership in defense decision-making.

Responsibilities

  • Accelerate Missions pipeline growth and brand leadership in the Nordics by developing and executing localized marketing campaigns, strategic communications, and sales enablement that position ICEYE as the sovereign ISR partner of choice for Nordic American defense decision-makers.
  • Lead and implement all marketing and communications plans and activities in the Nordics for the Satellite Missions line of business.
  • Planning, developing, and executing high-impact marketing campaigns aligned with sales priorities and commercial objectives
  • Driving measurable ROI across multiple channels: PR, events, digital, social media, and thought leadership content
  • Managing PR activities and local PR agency relationships
  • Leading event management and execution for flagship trade shows, customer workshops, and engagement visits
  • Developing localized sales enablement materials, briefings, and tools
  • Building and executing trade and channel co-marketing initiatives with local partners and industry associations
  • Supporting engagement with national ministries of defence and relevant institutions such as NORDEFCO, NATO, and EU bodies
  • Monitoring and reporting on campaign performance together with the central marketing function
  • Coordinating with Product Marketing, Digital Marketing, Events, Visual Design, and Sales to ensure alignment

Requirements

  • 8+ years of relevant marketing experience in a B2G environment
  • Experience with campaigns in the defense, government, or public sector
  • Experience in marketing/PR/lobbying engagement with national MoDs, NORDEFCO, NATO, or EU institutions
  • Track record of proactive, self-driven marketing execution with measurable impact
  • Experience in trade and channel co-marketing
  • Strong written and verbal communication skills
  • Ability to tailor messaging for diverse audiences
  • Strong conceptual skills and attention to detail
  • Native or near-native fluency in Swedish, Norwegian, Finnish, or Danish
  • Fluency in business English
  • Proven ability to collaborate and influence across teams
  • Thrives in a fast-paced, agile growth environment
  • Flexible, positive attitude with entrepreneurial hands-on drive
  • Nice to have:
  • Knowledge of New Space, Earth observation, or synthetic aperture radar (SAR)

Benefits

  • Base salary range for this position is 7000-7500 EUR per month (gross) contingent on your experience level, and will be negotiated individually.
  • A job that matters in a dynamic Earth Observation environment with a scale-up approach
  • An independent role with a supportive and diverse work environment
  • A yearly benefit budget to spend as you wish (MyBenefit i.e. on sport, transport, wellness, lunch, tourism, etc.)
  • Relocation support (i.e. flight tickets, accommodation, relocation agency support etc.)
  • Time for self-development, research, training, conferences, or certification schemes
  • Occupational and private healthcare and life insurance
  • Inspiring and collaborating offices and silent workspaces enable you to focus
  • A wide variety of the best coffee, tea, snacks, and sweets to accompany your daily space mission

Job title

Marketing & Communications Manager

Job type

Experience level

SeniorLead

Salary

€7,000 - €7,500 per month

Degree requirement

Bachelor's Degree

Location requirements

HybridFinland

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