Performance Marketing Specialist responsible for optimizing Amazon marketing activities in Germany. Collaborating with internal teams and external partners for scalable campaign development.
About the role
- E-Commerce Manager overseeing all local D2C E-Commerce activities. Developing digital retail strategies aligned with corporate initiatives for Husqvarna.
Responsibilities
- You take full responsibility for all local D2C e‑commerce activities in your region and ensure they are executed to best‑in‑class standards
- You develop and implement a digital commerce strategy that aligns with the overarching corporate strategy and the DTC team’s overall business plans
- You conduct assortment and demand planning for the markets reporting to you and optimize inventory across markets to maximize sales and profitability
- You produce weekly and monthly reports and monitor category performance for digital commerce (revenue, margin, costs, etc.) as well as web KPIs (sessions, CR, AOV, etc.)
- You set up campaigns and promotions in the relevant IT systems (Salesforce Commerce Cloud, Sitecore, STEP, ERP systems, etc.)
- You work closely with the performance marketing team to develop and implement industry‑leading digital campaigns focused on improving sales performance
- You use data to build a deep understanding of our customers and their pain points, and design strategies to improve the omnichannel experience
- You support customer service in resolving inquiries as part of 2nd‑line support where required
Requirements
- A university degree in a relevant field (e‑commerce, digital marketing, etc.)
- At least 2 years of professional experience in a similar role—ideally at a brand or in retail
- Experience with e‑commerce and CMS systems (knowledge of Salesforce Commerce Cloud and Sitecore is an advantage)
- Strong interest in new technologies
- Business‑level English; native German speaker
- Team player with excellent organizational skills
- Proficient in Microsoft applications (Excel, Word, PowerPoint)
- A "can‑do" attitude to get things done
- Creativity in developing new market‑launch concepts and finding successful solutions for us and our partners
- Experience in personnel/people management
- Openness and flexibility to change in a dynamic environment
- Strong teamwork skills and excellent communication and interpersonal abilities
- Entrepreneurial spirit, passion, and a strong work ethic
Benefits
- Opportunity for remote and flexible work
- Individual development opportunities and international career prospects
- Employee purchase program
- Works council social fund
- Daycare facility in cooperation with Wieland
- Corporate health management (e.g., E‑GYM Wellpass)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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