Senior Growth Marketing Manager at Syntax transforming lead generation and funnel strategies. Collaborating with teams to ensure sustainable growth and successful campaigns.
About the role
- Growth Manager responsible for generating leads and building client relationships for River Health, a healthcare plan for hourly workers. Ideal for tech-forward professionals driven to scale growth in healthcare benefits.
Responsibilities
- Identify and research employers or brokers that align with River Health’s target industries, company size ranges, and benefit solutions for the hourly workforce.
- Using tech-forward solutioning, leverage internal data tools and market insights to build targeted prospect lists and understand each organization’s structure and competitive landscape.
- Conduct personalized and/or automated outreach via email, LinkedIn, and phone calls to introduce River Health.
- Communicate River Health’s value proposition clearly and effectively to generate interest in a demo or discovery meeting.
- Assess prospects’ benefits structures, employee counts, renewal cycles, and current pain points to determine fit and readiness for River Health’s plans.
- Maintain an understanding of River Health’s offerings to confidently address high-level questions from prospects.
- Demo, qualify, and close opportunities for small & mid-tier customers (under 10,000 employees).
- Maintain accurate, detailed notes in the CRM (Attio).
- Track and report on outreach metrics, conversion rates, and performance across multiple channels.
- Work cross-functionally with Clinical Operations, Member Experience, and Product to provide client feedback.
- Contracting and Implementation of customer; including agreements, timeline alignment and launch readiness to customer success manager through an onboarding process.
Requirements
- 3–7 years of experience in sales development, business development, or product marketing, ideally in B2B start-ups, technology or healthcare.
- Strong written and verbal communication skills; able to engage confidently with decision-makers.
- Experience with CRM tools and outreach platforms (e.g., Attio, Clay, Apollo, Vector LinkedIn Sales Navigator, others.).
- Comfortable with high-volume outreach with both phone and email, and managing multiple priorities.
- Curiosity and drive to learn about healthcare benefits and employer solutions.
- Collaborative mindset with a passion for helping clients find better ways to deliver healthcare to their teams.
- Ability to travel as needed to clients organizations, events, and conferences.
Benefits
- Comprehensive benefits package including health, dental, and vision coverage
- PTO and flexible, hybrid work arrangements
- Career development opportunities within a growing, mission-driven organization
Job title
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Degree requirement
No Education Requirement
Tech skills
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