Social Media Specialist managing Hästens' global social media presence and building customer journeys to drive sales. Focus on performance-driven strategies and partner network coaching within luxury branding.
Responsibilities
Lead our global social media presence — from strategy to execution
Build performance-driven customer journeys for consumers and partners
Bring performance marketing discipline to everything you touch
Enable, inspire, and commercially coach our global partner network
Requirements
5+ years of experience in social media, digital marketing, or customer journey management — ideally within premium or luxury brands
Proven track record of building and executing social media strategies that drive measurable business outcomes (not just engagement)
Experience working with CRM systems (Salesforce preferred) and understanding how marketing activity connects to sales performance
Background in performance marketing, including paid social, email marketing, and attribution frameworks
Experience working in an international or multi-market environment, ideally with partner or franchise networks
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