Hybrid Planning Analyst II

Posted last month

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About the role

  • Analista de Planejamento II at Grupo RBS developing communication plans and brand strategies to meet client needs. Collaborating with internal and external stakeholders within a hybrid work model.

Responsibilities

  • Develop customized commercial communication plans based on Grupo RBS media properties and internal influencers to address clients' communication challenges, and monitor their performance alongside the commercial team and the client.
  • Understand and apply communication, branding and marketing strategies.
  • Work together with the commercial team to create and develop commercial projects focused on Grupo RBS solutions.
  • Coordinate alignments and negotiations to make ideas viable, manage internal alignments and prepare presentations.
  • Present and defend projects to the commercial area and to clients.
  • Be connected to and interested in media consumption habits.

Requirements

  • Bachelor's degree in Public Relations, Advertising, or related fields.
  • Preferred: postgraduate degree and extension/continuing education courses.
  • Tools: PowerPoint, Word, Excel, Google Drive, Monday.com, social media platforms and Microsoft Teams.
  • Social media: active on social platforms and up to date with major platform updates. Primary focus: Instagram, TikTok and YouTube.
  • Organization: ability to drive tasks while keeping leadership and the team informed.
  • Strategic, disruptive, agile, proactive, organized and creative profile.
  • Knowledge of communication and marketing theories and strategies.
  • Ability to self-manage.
  • Ability to interact with multiple departments.
  • Affinity with the commercial/sales area.
  • Experience in brand and media planning at an agency, media outlet, or in-house marketing team.
  • Connected to and interested in media consumption habits, creators and content.
  • Knowledge of storytelling.
  • Understand shared responsibility for relationships, ideas, deliverables, and for surfacing risks and opportunities.
  • Ensure full satisfaction of B2B clients (brands/agencies), encouraging repeat business.
  • Proficiency in planning content for brands and creators.
  • Research basics: request, analyze and apply research data to plans.
  • Nice-to-haves (basic knowledge preferred): proficiency in research techniques, project management and/or production.

Benefits

  • Position also open to candidates with disabilities (people with disabilities - PWD).

Job title

Planning Analyst II

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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