Hybrid Senior Marketing Analyst – Retail Media, Activations

Posted 3 weeks ago

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About the role

  • Senior Marketing Analyst leading brand activations and media strategies in Retail at Grupo Panvel. Collaborating with the health and beauty industry for impactful marketing campaigns.

Responsibilities

  • Lead the production of brand activations in partnership with industry (health, beauty, wellness).
  • Responsible for the production, execution, monitoring and wrap-up of all activations (large- and small-scale events, in-store activations).
  • Act as the point of contact with internal teams and interface with agencies and partners for activation project execution.
  • Support the execution of media plans and influencer initiatives in partnership with industry.
  • Assist in developing media and activation strategies for Retail Media projects.
  • Analyze performance and deliver results reports for the activations you execute.

Requirements

  • Previous experience with event production companies is desirable.
  • Experience in planning and operating brand activations.
  • Knowledge and hands-on experience in creating, developing and implementing media strategies and projects.
  • Bachelor's degree in Advertising, Social Communication, Marketing or related fields.

Benefits

  • Childcare allowance
  • Birthday day off
  • Exclusive discounts at Panvel Pharmacy
  • Rotational parking
  • Extended maternity and paternity leave
  • Profit Sharing (PLR)
  • Dental plan (through the Employees' Association)
  • Health insurance
  • Programs supporting mental health and financial wellness
  • On-site cafeteria
  • Company shuttle
  • Wellhub (gym discounts)

Job title

Senior Marketing Analyst – Retail Media, Activations

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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