Marketing Analyst executing institutional campaigns and marketing actions within Grupo Panvel's retail environment. Responsible for interfacing with internal teams and agencies for effective brand activation.
Responsibilities
Plan and execute institutional campaigns.
Plan and execute events, brand activations, and other marketing initiatives.
Execute and follow up on requests from the retail/stores team, handling design and production requests for point-of-sale (POS) materials.
Implement POS campaigns, contributing strategically to the strengthening of the brand.
Liaise with internal teams involved in campaign and activation operations.
Work with agencies and partners responsible for executing brand events and activations.
Maintain communication with advertising and media agencies that support the marketing team.
Operate in a dynamic environment, seeking results-oriented solutions.
Requirements
Preferred experience in retail marketing, with involvement in 360-degree (integrated) campaigns.
Experience with point-of-sale (POS) activations and materials in retail.
Bachelor's degree in Advertising, Social Communication, Marketing, or related fields.
Benefits
Childcare allowance
Day off on your birthday
Exclusive discounts at Panvel Pharmacy
Rotational parking
Extended maternity and paternity leave
Profit-sharing (PLR)
Dental plan (through the Employees' Association)
Health insurance
Programs supporting mental health and financial wellness
On-site cafeteria
Company shuttle
Wellhub (discounts on gym memberships)
Job title
Marketing and Communications Analyst – Campaigns and Point of Sale (POS)
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