Assistant Account Executive joining Gregory, a recognized PR agency, to support client campaigns. Involves media outreach, research, and client communication responsibilities.
Responsibilities
Monitor the media daily, and identify and respond to topics of interest to the team and its clients.
Research and create media lists.
Conduct media outreach against agreed upon strategic plan, placing stories in the media.
Communicate with clients and attend and participate in client calls according to your area of responsibility on accounts.
Write press releases, blog posts, pitches, and social media posts.
Maintain Google docs and Excel spreadsheets to ensure accuracy in client reports.
Familiarize, gain competency, and use industry tools, like MuckRack.
Stay current and add to personal understanding of issues, processes, terms, products, and regulations specific to clients’ industries.
Monitor client blogs, social feeds, and other channels, and alert team to pending issues.
Develop and deploy plans for award submissions, conference appearances, speaking opportunities, and media relations campaigns.
Requirements
An undergraduate degree in communications, public relations, journalism, English, or a similar major
One to three years of experience - have had at least one prior PR internship or entry level position
Strong communication skills, both verbal and written
Proficiency in Google Workspace, Microsoft Office, and operational and productivity tools; understanding of AI and how it can support work
Team first attitude
Client service oriented
Flexible/adaptable to changing work demands and priorities
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