Marketing Manager for Online Marketing, SEO & Content at FORUM MEDIA GROUP, driving AI - based workflows and customer journey optimizations. Focus on visibility and performance in GEO, SEO and product detail pages.
About the role
- Content Analyst producing and optimizing strategic content for the digital presence of a book publishing company. Planning editorial calendars and working closely with the marketing team to boost online presence.
Responsibilities
- Plan and execute the blog editorial calendar;
- Produce strategic content about book publishing, writing, and the publishing market;
- Optimize content with a focus on SEO and organic traffic;
- Manage and publish content in WordPress;
- Create email marketing campaigns and lead-nurturing workflows;
- Monitor traffic, conversion, and engagement metrics;
- Work closely with the marketing team to strengthen the brand's digital presence.
Requirements
- Excellent writing skills in Portuguese;
- Experience producing blog content;
- Knowledge of SEO and inbound marketing;
- Experience with WordPress;
- Strong analytical and organizational skills;
- Eagerness to learn and test new ideas.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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