Lead marketing strategies for U.S. Oncology portfolio at Bristol Myers Squibb. Oversee brand management, market insights, and national/regional alignment.
About the role
- Marketing Analyst developing and executing strategies for Feel Alive to engage audiences through creative content and collaboration. Focused on young and authentic brand narratives.
Responsibilities
- Develop weekly content and editorial plans for digital platforms;
- Coordinate content production across different channels;
- Support decisions on channels, formats, and content frequency;
- Monitor and analyze performance metrics and KPIs;
- Use data to optimize campaigns and content;
- Execute basic A/B tests (format, copy, CTA);
- Create creative briefs and oversee the execution of assets;
- Script, record, and edit audiovisual content (CapCut);
- Support brand initiatives, events, and activations;
- Assist in sourcing and securing local partnerships;
- Produce and present performance reports to leadership;
- Work in direct alignment with leadership and related departments;
- Collaborate with other teams with a strong focus on execution.
Requirements
- Degree in progress or completed: Marketing, Advertising, Journalism, Public Relations, Communications, or related fields;
- Awareness of social media trends;
- Knowledge of platforms: TikTok, Instagram, Canva, CapCut, and organizational tools;
- Availability to work at events on weekends.
Benefits
- Birthday day off
- Wellhub and TotalPass (guided meditation, yoga, nutrition, online personal training, sleep education, etc.)
- Starbem (scheduling for psychologist, psychiatrist, nutritionist, and telemedicine)
- Annual bonus after completing 1 year of employment
- Flash (flexible food allowance card)
- Paid recess after completing 1 year of employment
- Extended and paid parental leave
- Unlockable rewards and benefits as you progress in internal gamification
- Training through Feel Academy (Feel Alive's exclusive development platform)
- Pet-friendly office
- Hybrid work model
- Structured career plan
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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