Supervising Program Manager leading ICE Data & Analytics Support Services to manage contract efforts and oversee multidisciplinary teams. Focusing on actionable intelligence transformation for law enforcement operations.
About the role
- Gift Card Manager managing the EMEA gift card program, driving revenue at Fanatics. Overseeing digital and physical gift cards and B2B sales for a sports merchandising leader.
Responsibilities
- Manage the end-to-end lifecycle of both digital (e-gift) and physical gift cards across all international Fanatics-operated webstores.
- Work with the UX and E-commerce teams to optimize the "Gift Card" landing pages, ensuring a seamless purchase flow and prominent visibility during peak gifting periods.
- Drive the roadmap for "Personalized Gifting," including video messaging, custom designs, and integration with digital wallets.
- Identify and secure new B2B opportunities, including corporate incentive programs, employee reward platforms and loyalty schemes.
- Manage relationships with external gift card malls and processors to place Fanatics gift cards in physical retail and digital marketplaces globally.
- Oversee the process for high-volume corporate orders, ensuring secure delivery and accurate invoicing.
- Manage the budget for the gift card category, tracking key metrics such as activation rates, redemption rates (breakage), Redemption Upsell and Cost per Acquisition (CPA).
- For physical cards, oversee production, stock levels, and distribution logistics to ensure zero "out-of-stock" scenarios.
- Partner with the Finance and Risk teams to monitor for fraudulent activity and ensure compliance with regional financial regulations.
- Collaborate with the CRM, Performance Marketing and Partnerships teams to include gift cards in multi-channel campaigns.
- Design and execute "Load & Get" promotions to drive cash flow and customer acquisition.
Requirements
- 4+ years in Gift Card Management, Payments, or Loyalty Marketing, preferably within a high-growth E-commerce or Retail environment.
- Proven track record of negotiating and closing deals with corporate reward partners or third-party distributors.
- Comfortable using data to track performance, forecast breakage, and report on ROI.
- Experience managing multi-currency and multi-language programs is a significant plus.
- A genuine interest in the sports industry and an understanding of the fan mindset.
Benefits
- Competitive benefits tailored to each country
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