Lifecycle Marketing Manager at Kittl managing email and CRM operations for user guidance. Focused on activation, feature adoption, and retention with measurable impact.
About the role
- Experienced Marketing & Digital Manager ensuring continuity during maternity leave at ETAM. Responsibilities include budget management, team leadership, and digital strategy execution.
Responsibilities
- Act as a key point of contact within the local team, with a strong focus on performance, paid traffic and digital channels, while supporting and leading a multidisciplinary team
- Ownership and monitoring of marketing budgets
- Management and oversight of the overall budget and reporting
- Direct collaboration with ETAM's General Manager
- Manage and coach a team of 3
- Provide strategic and operational support for e-commerce
- Oversee CRM activities and social media
- Coordinate retail marketing initiatives
- Organize events and influencer collaborations
- Manage the acquisition agency: briefs, content and messaging validation, regular checkpoints
- Monitor paid media performance on a daily and strategic basis
- Track budget allocation, monitor ROAS and drive optimization
- Manage affiliates and partners, conduct monthly reviews and track performance
Requirements
- Proven experience in performance-driven digital marketing
- Strong expertise in paid acquisition
- Comfortable with budget management and financial KPIs
- Hands-on, structured and autonomous profile
- Excellent communication skills in an international professional environment
Benefits
- Flexible remote work policy
- A family-owned group with a friendly and caring culture
- Exclusive perks (e.g.: preferential pricing on our collections)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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