Senior Director overseeing marketing and merchandising for HP Store. Leading global marketing strategies to drive customer acquisition and brand visibility.
About the role
- Data & Analytics Consultant serving as Product Owner on the marketing data team at Erie Insurance. Planning, managing, and analyzing key business data to support strategic objectives.
Responsibilities
- Assesses information needs, designs studies, manages projects, analyzes results and presents key findings in support of business leaders to aid in developing short-and long-term plans.
- Plans and manages data and analytics projects of high complexity and impact to the business.
- Creates models and develops data warehouse programs of high complexity ensuring business needs are met, including understanding ERIE's demographics and potential opportunities.
- Analyzes metrics and supports audit of source data.
- Applies knowledge of programming languages and software tools to prepare ad hoc and re-occurring reports.
- Analyzes the financial implications of business decisions and identifies approaches to resolve business problems.
- Monitors and reports on progress and results as requested.
- Leads and identifies short- and long-range data and analytics objectives related to targeted business objectives.
- Measures the effectiveness of the data and analytics strategies in driving performance improvement.
- Leads the planning, development, modeling, implementation and reporting of all related data.
- Analyzes current landscape and trends to assist in planning.
- Recommends changes to business strategies and tactics as appropriate.
- Creates files that include topics related to the industry, competitors, products, service innovations and trends.
- Works with others, including management, to develop, communicate and enforce standards for proper documentation and organization of electronic files and data deliverables.
- Develops partnerships across the organization to define and implement experimental research designs and quantitative techniques using analytical tools.
- Serves as liaison to internal and external suppliers of customer and Agent data, and competitor insights.
- Serves as key contact with research suppliers.
- Maintains current knowledge of data analysis tools and trends.
- Identifies gaps in current services, proposes solutions and implements changes as appropriate.
- Identifies process improvements.
- Mentors less experienced staff.
- Conducts special research studies as directed.
Requirements
- Bachelor's degree with eight years of experience in research, analysis, strategic planning, financial analysis, information systems or related field; or Associate degree and ten years of experience in research, analysis, strategic planning, financial analysis, information systems or related field; or High school diploma or GED with twelve years of experience in research, analysis, strategic planning, financial analysis, information systems or related field.
- Additional Experience Insurance industry experience preferred.
- An understanding of analysis and research required.
- Experience with dataset, programming, querying and reporting design required.
- Advanced knowledge of SAS, SQL, SPSS, Python, R, or other related data analysis programs required.
- Experience developing, maintaining, and monitoring enterprise data governance policies and standards preferred.
- Knowledge of statistical and financial analysis and quantitative techniques preferred.
- Project management experience preferred.
- Proficiency with word processing, spreadsheet, database, presentation and flow-charting software required.
- Proficiency with research-specific, statistical report writing software preferred.
Benefits
- Premier health, prescription, dental, and vision benefits for you and your dependents.
- Low contributions to medical and prescription premiums.
- Pension.
- 401(k) with up to 4% contribution match.
- Paid time off.
- Career development.
- Additional benefits that include company-paid basic life insurance; short-and long-term disability insurance; orthodontic coverage for children and adults; adoption assistance; fertility and infertility coverage; well-being programs; paid volunteer hours for service to your community; and dollar-for-dollar matching of your charitable gifts each year.
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