About the role

  • Traffic Manager optimizing advertising campaigns across CTV, video, and display for Equativ. Collaborating with cross-functional teams to ensure campaign success in the online advertising industry.

Responsibilities

  • Configuration and optimization of advertising campaigns with diverse KPI across external DSPs.
  • Collaborate with cross functional teams to ensure campaign success and client satisfaction by supporting, advising, and communicating challenges in need of attention.
  • Develop and implement all aspects of campaigns from conception to tactical deployment, owning the campaign calendar and maintaining timelines for clients.
  • Monitor the performance and measure the success of all campaigns while serving as a liaison for internal teams such as Sales, Product Development, Finance, and Engineering teams to ensure consistent and smooth delivery of all campaigns.
  • Identify and resolve delivery blockers, such as bid density issues, creative rejection, or low win rates within the DSP environment.
  • Proactively make UX/UI suggestions to enhance internal tools and platforms as well as improve platform usability for clients.

Requirements

  • Bachelor's degree (Advertising, Marketing, or other business-related field)
  • 1+ years of professional experience preferred
  • Detail-oriented - exercise extreme attention to detail; is thorough, accurate, and organized.
  • Strong communication skills - able to articulate thoughts and express effectively using oral, written, and non-verbal communication skills, as well as listening skills to gain understanding
  • Ability to manage multiple priorities on tight deadlines while remaining effective and efficient
  • Ability to work well autonomously and within a team
  • Ability to think outside the box and problem solve in a fast-paced, creative environment

Job title

Traffic Manager

Job type

Experience level

Junior

Salary

$60,000 - $65,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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