Creative Director building and leading a creative communications team for B2B software marketing. Driving video-first content and distinctive campaigns globally, focusing on AI integration and engagement.
Responsibilities
Build a scalable creative engine
Build and lead a creative communications team that can concept, produce, and ship at speed using traditional approaches and new AI tools & methods.
Create repeatable systems for ideation, production, editing, distribution, and iteration
Establish a sustainable creative rhythm (without relying on hero efforts)
Set the creative standard across content, campaigns, and brand moments
Scale high-velocity video content
Own a social-first strategy designed to grow organic channels globally
Develop scalable video series that balance entertainment, insight, and product
Drive a high volume of platform-native content across TikTok, Reels, Shorts, LinkedIn and YouTube
Build a “content machine” that turns one insight into dozens of executions and then scales using data.
Create high-impact creative advertising that shifts perception
Lead big, bold campaign thinking that complements always-on content
Develop creative platforms, brand narratives, and distinctive campaign ideas
Ensure paid work is memorable, differentiated, and commercially effective
Partner with media teams to make ideas perform
Work closely with our media and performance marketing team to shape briefs, formats, testing plans and rollouts
Build creative systems that scale in paid: modular assets, templates, cutdowns, variations, rapid iteration
Use performance signals to refine the creative without watering down the idea
Drive creative effectiveness across paid social, Radio, YouTube, search-supported video, OOH and emerging channels
Leverage media partners to help bring ideas to life
Lead creative across brand moments & experiences
Manage design and content teams supporting campaigns, product storytelling and growth initiatives
Oversee creative for webinars, events, stunts and partnerships from concept through delivery
Turn product releases and customer pain points into creative stories people actually care about
Requirements
Proven ability to build scalable creative systems
You’ve built and led creative teams in-house and/or in a high-output creative environment
You know how to scale ideas into repeatable formats and campaigns
You have great instincts for matching production investment to impact. You can create work that performs on minimal budget, and know when a bigger production is worth it
Video-first, always
You think in hooks, pacing, story, cutdowns and series formats
You understand what works natively across TikTok/Reels/Shorts/LinkedIn
You can make product compelling on camera without being cringe or cliche
Big campaign thinking & high velocity execution
You can lead high-impact advertising while also scaling always-on content
You’re comfortable moving between “big idea” and “ship it today”
You’re obsessed with creative that actually breaks through
Collaborative operator with high taste
You’re confident leading teams and setting standards
You’re clear in feedback, fast in decision-making, and strong in craft
You know how to work cross-functionally without slowing things down
You can build a creative culture that’s ambitious, accountable and fun
You want to do new and cutting edge work
You’re not interested in recycling safe B2B playbooks and operate from first principles
You want to make work that people share, talk about, and remember
You push for originality, boldness and edge (with taste)
Benefits
Enjoy a flexible remote-first work policy (with a work-from-home stipend to set you up for success!)
Own A piece of Deputy via our Employee Share Ownership Plan (ESOP)
Take paid parental leave to support you and your family
Stay protected with Group Salary Continuance Insurance
Access support through our Employee Assistance Program
Enjoy additional leave days — including study assistance, celebration days and volunteering
Join our global working groups focused on collaboration, belonging and connection
Get creative at our annual Hackathons
Take advantage of our novated leasing for electric vehicles, internet reimbursement and more!
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