Experienced APAC B2B Marketing Lead driving enterprise and partner - led marketing strategy across Asia - Pacific. Managing integrated marketing initiatives for OpenAI's B2B growth.
About the role
- Marketing Team Lead for Danpower Group developing marketing strategies from analysis to execution in the energy sector. Leading a growing team to strengthen brand recognition and performance.
Responsibilities
- Develop a holistic marketing strategy for the Danpower Group, from target audience analysis to a cross-channel marketing mix
- Shape brand positioning to strengthen market recognition
- Plan and manage B2B and B2C campaigns including social media, web and traditional formats
- Responsible for the marketing budget and planning the efficient use of resources
- Analyze market and competitor trends and develop concrete measures
- Provide functional and line management for a growing marketing team
- Report directly to executive management and work closely with them and the team on the strategic direction of marketing
Requirements
- Degree in Marketing, Communications, Business Administration or a comparable qualification with relevant further training (e.g., IHK Fachwirt Marketing)
- Professional experience and expertise in marketing/communications, ideally in the energy sector
- Solid knowledge of brand management, employer branding, brand strategy and digital marketing in a tech-oriented environment
- Confident use of digital tools (e.g., CRM, CMS, social ads, Google Analytics, Adobe)
- Practical experience with AI-based content creation and automation tools
- Strong written and verbal communication skills in German
- Good knowledge of English is an advantage
Benefits
- Family-friendly policies & flexibility
- Remote working
- Family-friendly, flexible working hours
- Special leave
- Part-time options
- Coverage of childcare costs (up to compulsory school age – including meal fees)
- 30 days of vacation per year + Dec 24 and Dec 31 off
- Relocation assistance for job-related moves
- Pluxee health card – vouchers
- Support for company pension schemes or capital-forming benefits (VWL)
- More than twelve monthly salary payments per year
- Mobility: subsidy for a job ticket
- Company bike leasing (Jobrad)
- Personal development, training and further education: coachings, workshops and teambuilding
- Coverage of costs for personal and professional development
- Opportunities for vocational training and cooperative degree programs
- Job rotation and internal advancement opportunities
- Other: permanent employment contract
- Rewards for value-creating ideas
- Team events
- Employee referral bonus program
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Marketing Specialist developing marketing strategies to enhance brand presence and drive business growth at ECCO Gulf Majorel Qatar. The role involves graphic design and social media management.
Trade Marketing Manager at Puig executing marketing strategies for luxury brands at point of sale. Driving consumer engagement and analyzing brand performance focusing on profitability and market share.
Werkstudent supporting diverse tasks in recruitment and marketing for select if Personalberatung. Engage in applicant management and marketing activities in a vibrant team.
Digital Fundraising/Marketing specialist enhancing fundraising campaigns at SOS Mediterranee. Join a humanitarian organization working to save lives in the Mediterranean Sea.
Marketing Manager overseeing campaigns and planning for a Berlin - based health startup. Responsible for orchestrating marketing activities and ensuring brand consistency across channels.
Marketing Intern at Greylock Credit Union performing a variety of tasks under supervision. Assisting in media content creation and participating in intern activities.
Apprentice in Marketing focusing on Google Analytics in a hybrid position based in Berlin, Germany.
Marketing Specialist focusing on Google Analytics in a dynamic marketing agency. Engaging in various marketing tasks and campaigns while enjoying a flexible work environment.
Marketing Manager implementing global marketing strategies while leading a team and external agencies in Germany. Key responsibilities include budget management, data analysis, and strategy development.