Director of Brand & Creative Studio at DailyPay, responsible for comprehensive visual and creative strategies. Leading a high-performing team to redefine brand identity in the financial wellness sector.
Responsibilities
Develop and execute the company's comprehensive visual and creative strategy, creating a distinctive brand identity that aligns with business objectives
Design and implement multi-faceted creative systems to solidify the company's leadership position in the on-demand pay and financial wellness sectors
Partner with marketing and product leaders to transform complex financial concepts into compelling, world-class visual stories that resonate with B2B and B2C audiences
Reshape the internal creative studio from a traditional service department into a strategic partner that influences organization-wide initiatives
Lead and mentor a multidisciplinary team of designers, copywriters, videographers, and photographers, fostering a culture of excellence, collaboration, and strategic execution
Modernize studio operations by embracing and implementing newer technologies, including AI-driven workflows, to improve project management and creative efficiency
Serve as the strategic creative partner to the C-suite, providing creative counsel and elevating the brand’s presence through high-impact visual assets
Oversee the production of high-quality creative content, including brand campaigns, video production, photography, and digital design assets
Collaborate with the Events and Communications teams to develop powerful visual narratives and presentations for high-profile industry appearances and keynotes
Partner with the Corporate Communications and Public Policy teams to develop integrated creative strategies that reach all internal and external stakeholders
Serve as the lead creative liaison for partners and clients, driving joint creative ventures, co-branded assets, and high-fidelity marketing collateral
Ensure a 360-degree approach to brand consistency across every touchpoint of the organization
Requirements
10+ years of progressive leadership experience in creative direction or studio management, with a proven track record of leading high-performing teams
Bachelor’s degree in Fine Arts, Design, Communications, or a related field
Extensive experience with industry-standard design suites and a proven ability to integrate AI and modern project management tools into a creative workflow
A portfolio demonstrating the ability to evolve a brand and secure high-impact results is non-negotiable
Strong verbal and written skills, with the ability to "sell" creative concepts to executive leadership and cross-functional partners
A strategic thinker with a hands-on, proactive approach; able to thrive in a dynamic, fast-paced environment.
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