Senior Manager leading Paid Media strategy at Real Chemistry. Overseeing media processes and mentoring junior team members in a client - facing role.
About the role
- Manage and scale paid media acquisition campaigns across multiple platforms to drive qualified signups and revenue. Collaborate across teams to optimize performance and leverage new opportunities.
Responsibilities
- Own and scale paid acquisition across channels including Google Ads, LinkedIn, Meta, Reddit, YouTube, and emerging developer-focused platforms
- Build and optimize full-funnel campaigns that drive qualified signups, pipeline, and revenue, not just clicks
- Develop channel strategy across search, paid social, retargeting, and experimentation budgets
- Test ad copy and creative angles tailored to technical audiences.
- Partner closely with creative, content, and product marketing to ship high-performing ad concepts and landing page iterations
- Manage campaign structure, keyword strategy, audience segmentation, and bidding to improve CAC and payback
- Own measurement and attribution, with support from ops and engineering: tracking setup, conversion quality, offline conversion imports, and incrementality testing
- Analyze performance trends and communicate results clearly through dashboards, reporting, and weekly insights
- Run structured experiments to identify new growth levers (new audiences, formats, offers, onboarding flows)
- Collaborate with sales, lifecycle, and data teams to improve lead quality and conversion rates downstream
- Stay current on platform changes, AI-driven campaign formats, and new opportunities in the paid media ecosystem
Requirements
- Proven ability to manage meaningful monthly budgets and scale spend efficiently while maintaining performance
- Deep expertise in Google Ads (Search, YouTube, Performance Max) and at least one major paid social platform
- Strong understanding of funnel metrics: CAC, LTV, payback period, and conversion rates
- Experience with analytics and attribution tools.
- Highly analytical mindset with comfort in spreadsheets, cohort analysis, and performance modeling
- Ability to move fast, test often, and iterate based on data and user insight
- Comfortable working cross-functionally in a high-ownership, fast-paced environment
- Experience in B2B paid media.
- Willingness to go above and beyond—this isn’t a strict 9–5 role, and while we respect work-life balance, the right person is energized by the occasional late-night project or weekend ping if it means a big opportunity for the business.
Benefits
- Health insurance
- Flexible working hours
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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