Director, Category Management shaping category strategy and growth in Brazil for Coca-Cola. Leading cross-functional teams and engaging retailers to enhance category performance and portfolio results.
Responsibilities
Design Category Management strategies and guides for key markets, aligning priorities in Business Plans and expanding category influence.
Lead the Catman Community, fostering shared learnings, cases, and tools; ensure execution and tracking discipline.
Pilot and scale data driven approaches with internal/external partners, strengthening Catman’s contribution to commercial strategy.
Build Modern Trade Category Visions by country/category; deploy data driven planograms to secure the right shelf space, placement, and execution.
Engage retailers to land the category vision and planograms—aligned to their strategies—to grow category performance and KO portfolio results.
Partner with RGM & Channel Execution to ensure assortment, OBPPC, price pack architecture, and availability meet shopper needs at key moments.
Requirements
7+ years leadership experience in Category Management, Customer Management, and Commercial capabilities.
Proven application of category management principles (space, assortment, planograms, merchandising).
Strong planning, communication, collaboration, and project leadership skills.
End to end thinking from planning to execution, with System/customer, commercial, and brand acumen.
Language: Fluent English required ; Spanish required.
Benefits
Global Exposure : Collaborate with world-class leaders and gain access to global best practices and emerging technologies.
Iconic Brands : Work with one of the most recognized brands in the world and play a key role in shaping its future.
Learning & Development : Access to robust learning resources, including LinkedIn Learning and leadership development programs, to continuously grow your skills.
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