Lead Associate managing digital content and SEO strategies for Save the Children. Collaborating with stakeholders to optimize website content and ensure audience engagement.
About the role
- SEO Analyst managing client SEO campaigns, focusing on strategy, execution, and performance analysis at Chili Digital. Collaborating with cross-functional teams to drive results and exceed client expectations.
Responsibilities
- Client Onboarding: Lead kickoff calls, collect business objectives, and ensure technical access is complete.
- Keyword Research: Conduct intent-based keyword research, clustering, and funnel alignment.
- Content Briefings: Prepare SEO blog briefs and landing page outlines for writers based on keyword strategy.
- Off-Page Briefings: Provide backlink teams with detailed outreach and domain targeting strategies.
- Audits: Conduct in-depth technical, content, and backlink audits with clear action points and benchmarks.
- Competitor Analysis: Run gap analysis, benchmarking, and SERP reviews to position clients against top industry competitors.
- Implementation: Coordinate with dev/content teams to ensure SEO recommendations are correctly implemented.
- SENTR Campaign Management: Document all actions, monitor progress, update statuses, and track deadlines inside our internal CRM.
- Direct Contact: Be the main point of contact for your portfolio of SEO clients.
- Lead monthly calls, send weekly updates, and respond to client queries within agreed SLAs.
- Proactively identify issues, propose solutions, and align strategy to meet performance goals.
- Maintain high satisfaction and retention through clear communication and transparent delivery.
- Monthly Reports: Prepare results-driven reports showing organic traffic growth, keyword improvements, and key wins.
- Provide clear narratives with insights and next steps aligned to the client’s business goals.
- Track KPIs such as visibility, CTR, bounce rate, and conversion trends, using tools like GA4, GSC, SEMrush, and Looker Studio.
Requirements
- 2–4 years of experience in an SEO-focused role, ideally within an agency environment.
- Strong understanding of on-page SEO, technical SEO, and link building best practices.
- Experience managing SEO campaigns end-to-end, including keyword research, audits, reporting, and briefing content.
- Familiarity with tools such as GA4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and Looker Studio.
- Demonstrated success in conducting and implementing technical/content/off-page audits.
- Strong analytical mindset with attention to detail and ability to turn data into actionable strategy.
- Highly organized and process-oriented, able to manage multiple accounts using SENTR or similar CRM/task management tools.
- Experience in client-facing roles with excellent communication and stakeholder management.
- Advanced English and Spanish are required.
Benefits
- Full Ownership: Manage the full SEO campaign lifecycle, from strategy to execution, with full autonomy and client-facing responsibility.
- Process & Performance Culture: We believe results come from process. You’ll be backed by frameworks, tools, and data to deliver consistently.
- Cross-Functional Collaboration: Work closely with Content, Paid Media, and BI teams to drive integrated performance campaigns.
- Growth & Recognition: At Chili, your impact is visible. You’ll be supported in career development, upskilling, and gaining visibility for your achievements.
Job title
Job type
Experience level
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Not specified
Degree requirement
No Education Requirement
Location requirements
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