Provide remote customer support for industrial solutions, assisting clients and internal teams in Morocco. Ensure client satisfaction through effective resolution of inquiries and technical support.
About the role
- Lead Product Owner for Caterpillar's digital shopping experience, driving initiatives around usability and performance. Collaborate with engineering, UX, and marketing to enhance rental operations.
Responsibilities
- Define and drive the product vision and roadmap for the Cat Rental Shopping Experience, ensuring capabilities across browse, search, product detail, quoting, and checkout are cohesive and customer‑centric.
- Aligning shopping initiatives with enterprise content governance models and Caterpillar’s digital transformation goals, ensuring seamless interplay between shopping, content, and data.
- Own and prioritize the shopping product backlog (including CMS dependencies), aligning work with business outcomes, dealer needs, compliance requirements, and platform constraints.
- Own the Cat Rental website design direction for shopping—partnering with UX/UI to establish and evolve design systems, information architecture, and page templates that improve findability, clarity, accessibility, and conversion across web and mobile.
- Lead cross‑functional collaboration with engineering, UX, content, analytics, and dealer stakeholders to deliver scalable, high‑quality shopping solutions.
- Configure and maintain shopping data and content in the CMS to ensure accurate dealer–product relationships, availability, and visibility throughout the Cat Rental experience.
- Own the end‑to‑end strategy for AEM‑backed shopping content, including upper‑funnel marketing content that drives SEO, discoverability, and conversion into the rental shopping flow.
- Identify and resolve data inconsistencies and system issues that impact product discovery, pricing/availability accuracy, checkout reliability, or overall user experience.
- Support dealer onboarding to the Cat Rental shopping ecosystem with tooling, workflows, and best‑practice guidance for content and catalog maintenance.
- Design and approve content/workflow templates and metadata structures that optimize shopping performance, personalization, and operational efficiency.
- Capture feedback from functional teams (sales, marketing, dealer ops, support) and translate it into prioritized features and improvements that meet business objectives.
- Serve as subject matter expert (SME) for Cat Rental shopping and CMS, guiding technical discovery/design and training marketing partners and dealers on best practices.
- Define, derive, and analyze KPIs for shopping journeys and CMS publishing efficiency (e.g., search CTR, PDP conversion, quote submission rate, page performance, content freshness).
- Partner with Business Analysts to convert business requirements into actionable specs (scope, layout, data contracts, acceptance criteria) for shopping features and integrations.
- Work closely with development teams to track delivery, conduct validation/UAT, and ensure each release maximizes value and meets quality, accessibility, and performance standards.
- Continuously manage the product backlog, reprioritizing enhancements based on evolving business needs, dealer readiness, and time‑sensitive events (e.g., Summit/CONEXPO).
- Lead change management for dealer digital initiatives—training, documentation, communications, and stakeholder engagement to ensure smooth adoption of shopping capabilities.
Requirements
- Bachelor’s degree in computer science, information systems, marketing, communications, engineering, or a related field preferred
- Proven experience in digital product management with a focus on eCommerce or shopping experiences
- Extensive experience in digital product management, including ownership of customer-facing web platforms
- Proven ability to collaborate across marketing, engineering, UX, and business teams to align shopping and CMS capabilities with strategic goals
- Ability to define and prioritize shopping-related initiatives, ensuring timely delivery and alignment with business priorities and dealer needs
- Strong understanding of website design principles, including UX/UI best practices, responsive design, and accessibility standards to optimize the CRS shopping experience
- Ability to lead initiatives that streamline marketing operations and improve data consistency across platforms supporting browsing, search, PDPs, quoting, and checkout
- Proven experience in product content creation focused on digital experiences
- Expertise in content lifecycle management, including taxonomy, metadata, and workflow automation to support product discoverability and conversion
- Hands-on experience with CMS platforms (e.g., Adobe Experience Manager) and their integration into shopping workflows
- Excellent oral and written communication skills with the ability to tailor messaging for engineering teams, business partners, and leadership
- Strong stakeholder management and communication skills to navigate complex or sensitive situations
- Working knowledge of PIM systems and how they integrate with CMS to enable unified, accurate product content in the Cat Rental shopping experience
- Proficiency with Microsoft tools (Word, Excel, Teams, PowerPoint) and Azure DevOps for planning, backlog management, and release tracking
- Product Owner certification (e.g., CSPO, SAFe PO/PM) or strong knowledge of the Software Development Lifecycle (SDLC).
Benefits
- Medical, dental, and vision benefits*
- Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
- 401(k) savings plans*
- Health Savings Account (HSA)*
- Flexible Spending Accounts (FSAs)*
- Health Lifestyle Programs*
- Employee Assistance Program*
- Voluntary Benefits and Employee Discounts*
- Career Development*
- Incentive bonus*
- Disability benefits
- Life Insurance
- Parental leave
- Adoption benefits
- Tuition Reimbursement
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