Customer Insights Senior Analyst at HFM leveraging analytics to inform product strategies. Responsible for customer data analysis and feedback integration in a tech-forward environment.
Responsibilities
Collect all available customer data across the company, both quantitative data (e.g. trading behavior data, demographics, surveys) and qualitative data (e.g., interviews), from the relevant functions (Product, BI, Marketing, UI/UX, Customer Support, BD, etc).
Create a new survey (e.g. Voice of the Customer survey) to gather customer feedback across geographies.
Combine all available data (qualitative and quantitative) to create a comprehensive customer database.
Identify the customer segments that best represent our current and future customers, in the forms of personas (e.g. based on geographic segmentation, behavioral segmentation or other).
Extract useful insights that will be able to steer HFM’s product roadmap.
Ultimately represent the Customer needs and expectations in internal planning and prioritization.
Stay up to date with best practices in customer segmentation, analytics, and experience.
Requirements
3+ years of relevant experience with customer data, analytics, marketing, CX or commercial role, within the fintech industry or related.
Ability to work with numbers; strong analytical skills are vital.
Senior presence, able to work effectively with different functions and foster collaboration among diverse teams (topic-wise and geography-wise).
Strong self-drive and ability to work independently.
Excellent communicator, able to present findings and insights to senior audiences.
BA/BSc in a quantitative field.
A more advanced degree will be considered a plus.
Proficient in English, both written and spoken.
Other languages are considered a plus.
Strong ethical compass and commitment to the highest standards of integrity.
Applicants must be eligible or have legal authorization to work in the country where the position is based.
Benefits
Hybrid Work Model (up to 2 days working from home).
22 days of Annual Leave (reaching up to 30 days per year based on years’ service)
Comprehensive Health & Life Insurance (from day one!)
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